Head of Marketing

Glartek

Head of Marketing leading Glartek's marketing strategies in EHS Connected Worker technology. Manage a team while enhancing brand presence and driving demand in global markets.

Posted 5/7/2026full-timeLeiria • 🇵🇹 PortugalLeadWebsite

Tech Stack

Tools & technologies

About the role

Key responsibilities & impact

Define positioning and global Go-to-Market strategy for direct and partner channels.
Translate complex features into simple, value-driven stories that resonate with EHS leaders.
Oversee offline and digital content and calendar that prioritizes lead generating and moves prospects through the funnel.
Own the pipeline. Lead SEO, SEM, outbound campaigns and social strategies to drive high-quality leads.
Empower our sales team with tools and processes needed to win complex, multi-stakeholder deals.
Create "Marketing-in-a-Box" kits for partners (distributors/consultants) to ensure they can market Glartek as effectively as our internal team.
Build "battlecards" for the sales team that highlight Glartek’s unique advantages against specific competitors.
Lead the strategy for own events and trade shows, webinars, and customer events, ensuring clear lead-capture and sales follow-up.
Position Glartek as a EHS "Category Leader" with industry media and analysts like Verdantix.
Act as the guardian of the Glartek brand and corporate identity, ensuring a consistent voice and visual identity across internal and external materials.
Establish an internal communication framework so every employee - from Engineering to Sales - understands our mission and can act as a brand ambassador.
Mentor and grow a team of marketing specialists, fostering a culture of experimentation and data.

Requirements

What you’ll need

4+ years of experience in B2B SaaS or Industrial Tech marketing.
Proven track record of building and leading high-performing Marketing teams in dynamic, growth-oriented environments;
Understanding of the EHS market landscape and customer pain points;
Excellent verbal and written communications skills;
Ability to multi-task, prioritize, and manage time effectively
Highly motivated, resilient, adaptable, creative, and, amongst all, results-driven person;
Possesses an energetic, outgoing, and friendly demeanor;
Strong listening, presentation and sales skills;
Persuasive and goal-oriented person;
Excellent leadership and negotiation skills;
BSc degree in Business Administration, Marketing, Industrial Engineering or equivalent is a plus;
Fluent in Portuguese & English. Fluent in another European language is a plus;
Available to travel: 5 to 10% of the time

Benefits

Comp & perks

Relaxed Culture & Flat Hierarchy: We foster an open and collaborative environment; 25 Vacation Days: including a special day off to celebrate your birthday, an extra day around Christmas and New Year’s; Stock Options: Own a piece of our success; Health, dental and vision insurance: Comprehensive coverage starting after one year; Meal Allowance; Learning & Development: 5 exclusive days per year for company-paid training and company library with a selection of technical books; Team Buildings: Regular events to strengthen our community including an annual hackathon (with rewards); Flexible holidays and working hours; Hybrid work (we require new hires to spend at least 3 full days per week in the Lisbon or Leiria office); Free coffee and refreshments in our offices; Your preferred IT setup (Mac or PC) and any required devices for your work; Home Office Setup: We'll provide what you need to work comfortably from home; Annual Bonus: Receive up to two additional salaries each year; Referral Program: Earn €250 for every successful referral; No agencies. We do not accept CVs from 3rd parties.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B SaaS marketingSEOSEMlead generationcontent marketingpipeline managementevent strategydata analysismarketing strategybrand management

Soft Skills

communication skillsleadershipnegotiation skillstime managementadaptabilitycreativityresults-drivenpersuasivenessteam mentoringpresentation skills

Certifications

BSc in Business AdministrationBSc in MarketingBSc in Industrial Engineering