Web Experience Manager

Gladly

Web Experience Manager at Gladly built for customer experience optimization. Overseeing website improvements, conversion drives, and AI-enhancements for user engagement.

Posted 7/8/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $120,000 - $154,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in building and maintaining marketing or ecommerce websites, with a strong focus on user experience, conversion optimization, and data-driven decision-making. Proficient in utilizing tools like GA4 and Google Tag Manager for tracking and analysis, while effectively managing content in headless CMS environments like Sanity.

Highest-signal resume keywords

Sanity CMS ManagementHTML, CSS, JavaScript, and React ProficiencyGA4 and Google Tag Manager FluencyA/B Testing and Conversion OptimizationUser Experience and Page Design Expertise

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sanity CMSGROQ QueryingTypeScriptHTMLCSSJavaScriptReactA/B TestingConversion Rate OptimizationSchema Markup

Soft Skills

Solution-OrientedAdaptabilityFeedback ReceptionCollaborationCreativity

Tools & Technologies

Google Analytics 4Google Tag ManagerAI-Powered Tools

Industry Keywords

EcommerceMarketing WebsitesUser FlowsConversion PsychologyCore Web Vitals

Tech Stack

Tools & technologies

JavaScriptReactTypeScript

About the role

Key responsibilities & impact

Own the Site Build
Build, launch, and maintain landing pages and templates in Sanity, and keep our CMS and component library in good working order.
Guide page layout and design decisions, translating brand direction into pages that look right and perform well, without managing the design team itself.
QA every release before it ships, catching visual, functional, and cross-device issues early. Own Core Web Vitals, site speed, and SEO fundamentals like schema markup and indexing.
Drive Conversion Performance
Spot where the site is losing people (friction in layouts, forms, navigation, or information architecture) and fix it.
Bring a strong point of view on user flows, conversion psychology, mobile experience, and page hierarchy to every build.
Run structured A/B tests and read the results with real statistical rigor, not gut feel.
Own Measurement, End to End
Live in GA4 and Google Tag Manager: build events, track conversions, and run funnel analysis to explain what's actually happening on the site.
Stand up tracking for things like downloads, demo requests, video engagement, and CTA performance yourself, without looping in RevOps for every change.
Support Our AI-Powered Web Experiences
Help build and maintain the AI-powered tools and experiences that live on our website, and use AI tools to move faster and ship more.

Requirements

What you’ll need

Roughly 5+ years building and owning marketing or ecommerce websites. We care more about talent, versatility, and a track record of sustained ownership than exact tenure.
Hands-on experience running a website in Sanity or a comparable headless CMS, including content modeling, querying with GROQ, and defining schemas in TypeScript.
Working proficiency in HTML, CSS, JavaScript, and React, with enough comfort in a component-based front end to move fast in Sanity.
Real fluency in GA4 and Google Tag Manager. This isn't a nice-to-have, it's core to the job.
A sharp eye for page design and layout, even if you're not the one setting brand direction.
A track record of using data, not opinion, to make pages and forms convert better, including structured A/B testing.
An autonomous, solution-oriented working style: you bring ideas and options, not just blockers, and you thrive in a fast, scrappy environment with ad hoc requests.
A friendly, good-natured approach to feedback. The website is public and everyone has opinions; you take critique in stride and come back with a new option.

Benefits

Comp & perks

Competitive salaries, stock options, and comprehensive benefits
Generous paid time off, parental leave, and home office stipends
A fully remote work environment with opportunities for in-person team gatherings
A strong commitment to professional growth and an inclusive workplace where diverse perspectives thrive
A company where AI is not a buzzword. We build AI products and we expect our team to use AI tools daily