Growth Marketing Analyst
Giving Compass
part-time
Posted on:
Location Type: Remote
Location: Washington • United States
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Salary
💰 $40 - $50 per hour
About the role
- Drive growth in website traffic and product signups through collaboration with product and research on conversion rate optimization efforts, content distribution, and channel prioritization
- Digital campaign management
- Collaborate with team members on social media promotion aligned to broader campaigns
- Email and lifecycle campaigns
- Help communicate the value of Giving Compass products by developing clear messaging
- Supporting monthly product launches and feature rollouts
- Creating landing pages and product content - including visual elements
- Work with product and research to run growth experiments across channels to improve Visitor → signup conversion, Signup → subscriber conversion, Engagement with product features
- This includes A/B testing, Landing page optimization, Messaging tests, Campaign iteration
- Work with both product and our internal research team to track and improve marketing performance by analyzing important data such as Website traffic, Conversion rates, Engagement metrics, Campaign performance
Requirements
- 4–8 years of experience in growth marketing, product marketing, or demand generation
- Experience running SEO, CRO, paid search, and lifecycle campaigns
- Strong ability to translate product features into both clear messaging and creative that data you gather can demonstrate will resonate with our target audience
- Experience analyzing marketing performance and running experiments
- Familiarity with marketing automation and analytics tools
- Bonus Experience marketing data platforms or SaaS products
- Familiarity with nonprofit or social impact sectors
- Experience working with AI or data-driven products
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
growth marketingproduct marketingdemand generationSEOCROpaid searchlifecycle campaignsA/B testinglanding page optimizationmarketing performance analysis
Soft Skills
collaborationcommunicationcreativitydata analysismessaging development