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CRM & Marketing Automation Manager
Gills Point S Tire & Auto ServiceManage HubSpot CRM and Marketing Hub at Gills Point S. Drive lifecycle marketing and campaign execution to enhance customer engagement and store visits.
About the role
Key responsibilities & impact- Serve as the organization’s HubSpot CRM/Marketing Hub expert and platform administrator.
- Manage governance, permissions, naming conventions, UTM standards, and workflow documentation.
- Work closely with IT/Data Engineering on HubSpot integrations with Snowflake, BayIQ, HITS, scheduling tools, and other data sources.
- Build, optimize, and maintain automated workflows (lead routing, lifecycle nurturing, reactivation, abandoned quotes, post-service follow-up).
- Build and deploy targeted email and SMS campaigns supporting promotions, service reminders, and customer lifecycle engagement.
- Analyze performance data and recommend optimizations to improve outcomes.
Requirements
What you’ll need- 3–6+ years in CRM, marketing automation, or marketing operations.
- 2+ years with HubSpot Marketing Hub (admin-level preferred).
- Strong technical understanding of CRM data structures, integrations, APIs, and automation logic.
- Experience with segmentation, lead nurturing, workflow design, reporting, and email/SMS best practices.
- Analytical mindset with ability to translate data into actionable insights.
- Experience collaborating with IT/Data teams.
Benefits
Comp & perks- Flexible work arrangements
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
HubSpot Marketing HubCRM data structuresintegrationsAPIsautomation logicsegmentationlead nurturingworkflow designreportingemail/SMS best practices
Soft Skills
analytical mindsetcollaborationcommunication