
Social Media & Community Management Analyst
GhFly
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • Brazil
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About the role
- Plan and execute social media strategies for different brands.
- Organize editorial calendars and ensure consistency of deliverables.
- Produce and adapt content aligned with each client's tone of voice.
- Monitor and respond to social media interactions with agility and empathy.
- Conduct social listening to identify trends, risks and opportunities.
- Track metrics, generate insights and recommend optimizations for content and social care.
- Collaborate with creative, content and media teams.
- Contribute to community building and crisis prevention.
Requirements
- Previous experience in Social Media, Community Management or related areas, preferably in an agency environment or multi-account operation.
- Experience with social media customer service (SAC 2.0), social listening and sentiment analysis.
- Excellent written communication and the ability to adapt language for different brands.
- Analytical mindset with the ability to turn data and interactions into strategic insights.
- Organized, with a strong sense of priorities and autonomy in managing tasks.
- Ability to balance strategy and execution in day-to-day work.
- Comfortable working in a team and collaborating with different areas.
- Critical eye for trends, formats and audience behavior on social networks.
- Familiarity with monitoring, social management and customer service tools.
Benefits
- Meal voucher and/or food allowance on the Ticket Flex card (no payroll deduction);
- Transportation voucher or mobility allowance (no payroll deduction);
- Wellhub for physical, mental health and wellness support;
- MetLife Life Insurance;
- Creditas (salary advance, special conditions for loans and purchases at the Creditas Store without affecting your credit card limit);
- Bracov pharmacy agreement, valid at major chains across Brazil;
- Access to SESC, with benefits in education, wellness, tourism, culture and more.
- Health and dental plans with different options to meet your needs: SulAmérica - Health and Dental (national, with monthly contribution and no copayment);
- Paraná Clínicas - Health (regional, with monthly contribution and no copayment);
- Dental Uni - Dental (national, with monthly contribution and no copayment);
- Inclusive and extended parental leave – 6 months for mothers and 20 days for fathers, including adoptive parents, trans women, trans men and same-sex couples;
- Pet leave – one day off when you adopt a pet to enjoy your new companion;
- Pilot Hunter – our referral program that rewards you when your recommendation is hired;
- Hybrid model for those in Curitiba and São Paulo, with in-office attendance 3x per week;
- Birthday day off – one day off during your birthday month to enjoy as you wish;
- Anniversary day off – one day off to celebrate your work anniversary as you prefer;
- Reset day – flexibility to use hours from the time bank in a planned manner;
- Flexible work time – ability to start between 8:00 and 10:00 and finish between 17:00 and 19:00, according to team dynamics, client demands and alignment with leadership;
- Work-from-anywhere weeks – option to work from anywhere in the world for up to 4 non-consecutive weeks per year, varying by seniority;
- Development and Culture: monthly 1:1s with leadership focused on alignment, feedback and development;
- PDI (Individual Development Plan) built with leadership support to guide next steps and continuous growth;
- Structured evaluations combining self-assessment, leadership feedback and strategic alignment;
- GH University, with development tracks and trainings led by leaders, partners and platforms such as Google, TikTok and Meta;
- Internal recruitment, encouraging career growth within the company.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media strategiescontent productionsocial listeningsentiment analysisdata analysismetrics trackingcommunity managementcrisis preventioneditorial calendar managementcustomer service
Soft Skills
written communicationorganizational skillsanalytical mindsetcollaborationadaptabilitystrategic thinkingautonomycritical thinkingempathyagility