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Senior Creative Insights Researcher, Japanese Speaker
Getty ImagesCreative Insights Researcher in a hybrid role, specializing in visual trends and insights. Collaborating with global contributors to deliver high-quality, relevant visual content.
About the role
Key responsibilities & impact- Research & Analysis
- Create subject-area lightboxes in our proprietary content management system to support content analysis.
- Conduct qualitative visual analysis of multi-format creative content, identifying themes/patterns to determine content needs and opportunities.
- Interpret proprietary search and sales data to identify and anticipate directional shifts in customer interests and content needs.
- Work with Sales partners and Research teams to collect and collate relevant customer feedback on creative content.
- Find and archive relevant tear sheets/swipes from marketing/advertising and related industry publications.
- Mine external sources such as consumer research databases, world news, pop culture, advertising, fine art/photography for unique insights that will help internal and external partners understand how shifts in the global landscape will impact creative content.
- Support the broader Creative Insights team in synthesizing findings to be presented to internal and external audiences.
- Sales, Marketing & PR Support
- Collaborate with global and regional marketing teams to grow key accounts by providing insights on visual trends impacting their business.
- Write insightful thought-leadership pieces for the Getty creative insights page that positions creative offerings as cutting-edge, high quality and industry-leading.
- Assist and/or lead the creation of customer-facing presentations about harnessing visual trends to fuel powerful brand storytelling.
- Create themed visual boards and compile related data for marketing, PR-teams and site merchandising to utilize throughout the year for promotion.
- Attend seminars, panel discussions and media interviews as needed.
- Contributor Communications
- Support content development specialists and managers in shoot planning by providing context on visual trends and industry needs.
- Prepare presentations to disseminate visual trends to contributors in-person or virtually.
Requirements
What you’ll need- Fluent in Japanese and English
- At least 4 years of experience in a related field (e.g., advertising/marketing, research, photography, video, etc.)
- Basic visual literacy with a broad understanding of photography as a medium, trends in popular culture (film, TV, music, art), global news, etc.
- Excellent communication skills with the ability to present complex ideas to different audiences.
- Strong research and analytical skills, with the ability to synthesize and interpret large amounts of qualitative and quantitative data.
- Proven ability to manage multiple distinct projects at the same time.
- Positive, collaborative attitude with a passion for creative excellence.
- Ability to balance being a key partner, who is empathic towards their peers and seeks consensus, with being a strong advocate and champion for data-driven decision making.
- Experience thriving in a fast-moving, dynamic creative environment.
- Proficiency in relevant software applications, particularly Microsoft PowerPoint (and/or Keynote) and Excel.
Benefits
Comp & perks- 有給休暇を取得することで仕事から離れ、休息を取り回復することが重要だという考えを大切にしています。
- 従業員株式購入プランに申し込むことができます。
- リーダーシップの育成、多様性と包括性のトレーニング、メンタープログラム、ハイポテンシャルプログラム、専門能力開発およびスキル開発など、さまざまな学習体験を提供しています。
ATS Keywords
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Hard Skills & Tools
researchqualitative analysisvisual analysisdata interpretationcontent analysisproject managementvisual literacydata synthesisphotographytrend analysis
Soft Skills
communication skillsanalytical skillscollaborative attitudeempathyconsensus buildingadvocacypassion for creative excellencepresentation skillsability to manage multiple projectsadaptability