Genuit Group

Sales Director – Domestic Markets

Genuit Group

full-time

Posted on:

Location Type: Hybrid

Location: Stonehouse • United Kingdom

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Job Level

Lead

About the role

  • Develop and implement a clear, ambitious sales strategy for ADEY across all channels including Residential (merchant account management and residential demand generation), Commercial and OEM.
  • Identify new market opportunities and drive initiatives to expand customer base and market share
  • Ensure delivery of annual revenue and margin targets
  • Lead, inspire and develop the sales team to achieve individual and collective targets
  • Build a performance-driven, customer-focused culture
  • Provide coaching, mentoring and succession planning to strengthen capability
  • Maintain and grow key customer relationships to support long-term partnerships
  • Champion the voice of the customer, ensuring ADEY’s solutions meet evolving market needs
  • Monitor competitor activity and market trends to inform strategic decisions
  • Collaborate with marketing, product, R&D and operations teams to ensure an integrated approach to the customer experience
  • Oversee pricing, contract negotiation and sales pipeline management
  • Deliver accurate forecasting and reporting of sales performance to the Managing Director and Group stakeholders
  • Work with ADEY senior leadership team to provide strategic insight to develop and implement the ADEY business strategy
  • Ensure sales processes, policies and controls are compliant with regulatory requirements and company standards
  • Promote ethical sales practices and uphold the company’s trademark behaviours

Requirements

  • Proven track record as a senior sales leader in a technical solutions, HVAC or water treatment company
  • Well connected with a strong commercial reputation in the UK HVAC water treatment sector and an understanding of the competitive landscape and market knowledge
  • Strong commercial acumen, with experience of setting and delivering strategic sales plans
  • Data-driven and results-focussed, with strong analytical and reporting capabilities
  • Ability to drive a sales organisation utilizing S&OP methodology
  • Collaborative leadership style, able to work effectively across functions
  • Proven sales executive experience exceeding targets, with ability to drive the sales process from plan to close, preferably in the water treatment sector
  • Strong track record of developing strategies which have generated incremental profitable sales
  • Excellent relationship-building, influencing and negotiation skills
Benefits
  • 25 days holiday, plus bank holidays
  • Company car or car allowance
  • Pension contribution matched up to 8%
  • Life Assurance 3x base salary
  • Private health scheme
  • Genuit sharesave scheme
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales strategy developmentmarket opportunity identificationrevenue forecastingcontract negotiationsales pipeline managementdata analysisS&OP methodologystrategic sales planningperformance reportingcustomer relationship management
Soft Skills
leadershipcoachingmentoringcollaborationinfluencingnegotiationcustomer focusanalytical thinkingrelationship buildingresults orientation