Director, Events, Americas

Genesys

Directing the events strategy for the Americas at Genesys, driving customer engagement and measurable outcomes through various high-impact events. Leading a diverse portfolio and a high-performing events team in a dynamic environment.

Posted 6/17/2026full-timeIndianapolis • Illinois • 🇺🇸 United StatesLead💰 $154,100 - $270,900 per yearWebsite

About the role

Key responsibilities & impact

Own the end-to-end Americas events strategy, driving alignment with regional pipeline goals, revenue targets, and integrated marketing priorities
Lead the design and execution of a diverse, high-impact events portfolio including trade shows, third-party conferences, executive programs, hosted events, hospitality experiences, and virtual engagements
Drive measurable business outcomes by ensuring events contribute to pipeline creation, acceleration, customer retention, and partner engagement
Influence cross-functional strategy by partnering with Field Marketing, Sales, and Global Events leaders to align programs with key business initiatives
Establish scalable frameworks, playbooks, and governance models to standardize execution and elevate program quality across the region
Lead, develop, and scale a high-performing events team, setting clear priorities, fostering accountability, and building leadership capability within the function
Oversee budget strategy and investment optimization, ensuring efficient allocation of resources and strong return on marketing spend
Champion a data-driven approach to performance measurement, defining success metrics and leveraging insights to continuously optimize program effectiveness
Strengthen executive and stakeholder engagement by delivering high-quality, strategically aligned experiences that enhance brand perception and customer relationships
Manage agency and vendor partnerships to deliver best-in-class execution and innovation across all event formats

Requirements

What you’ll need

10+ years of experience in B2B technology or software event marketing, with demonstrated ownership of regional or global event strategies
Proven track record of driving pipeline impact and measurable business outcomes through integrated event programs
Strong leadership experience managing and developing teams, with the ability to operate at both strategic and executional levels
Deep expertise in event strategy, program management, and large-scale event execution across multiple formats
Demonstrated ability to influence senior stakeholders and align cross-functional teams to shared business objectives
Experience managing significant marketing budgets and optimizing investment performance
Strong analytical capabilities with experience measuring ROI and leveraging data to inform decision making
Exceptional communication, presentation, and stakeholder management skills
Ability to operate effectively in a fast-paced, matrixed organization
Bachelor’s degree required

Benefits

Comp & perks

Medical, Dental, and Vision Insurance.
Telehealth coverage
Flexible work schedules and work from home opportunities
Development and career growth opportunities
Open Time Off in addition to 10 paid holidays
401(k) matching program
Adoption Assistance
Fertility treatments

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

event strategyprogram managementlarge-scale event executionpipeline impactmeasurable business outcomesbudget managementROI measurementdata-driven decision makingstakeholder engagementcross-functional alignment

Soft Skills

leadershipteam developmentstrategic thinkingcommunicationpresentationinfluencingaccountabilityrelationship buildingadaptabilitycollaboration

Certifications

Bachelor’s degree