Genesys

Business Development Representative

Genesys

full-time

Posted on:

Location Type: Hybrid

Location: Boston • Massachusetts, New York, Vermont • 🇺🇸 United States

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Salary

💰 $45,400 - $84,200 per year

Job Level

JuniorMid-Level

About the role

  • Build strong rapport with prospects by providing valuable resources (e.g., webinars, white papers, blog content).
  • Qualify inbound and outbound leads using modern frameworks (e.g., MEDDPIC) and assess their fit based on business needs.
  • Conduct targeted outreach using intent data, account intelligence, and multi-channel engagement strategies (e.g., cold calling, email, LinkedIn).
  • Partner on account planning, leveraging shared insights to identify high-potential opportunities for both customer and prospect accounts.
  • Respond promptly to inbound inquiries, ensuring excellent initial engagement to convert them into qualified opportunities.
  • Maintain Salesforce and lead management platforms with precision, ensuring data accuracy and completeness.
  • Leverage social media platforms for prospecting, networking, and nurturing relationships.
  • Monitor and analyze outreach performance metrics, iterating to improve conversion rates.

Requirements

  • Minimum of 2 years in a business development, sales, or related role, ideally in B2B environments.
  • Strong written, verbal, and presentation skills with the ability to connect with diverse audiences.
  • Proactive in uncovering prospect pain points and aligning solutions to needs.
  • Thrives in a fast-paced, changing environment with the ability to prioritize effectively.
  • Comfortable using CRM tools (Salesforce), lead management platforms (e.g., Outreach, Salesloft), and digital collaboration tools.
  • Skilled at managing multiple priorities while maintaining attention to detail.
  • Experience working in cross-functional and distributed teams.
Benefits
  • Medical, Dental, and Vision Insurance.
  • Telehealth coverage
  • Flexible work schedules and work from home opportunities
  • Development and career growth opportunities
  • Open Time Off in addition to 10 paid holidays
  • 401(k) matching program
  • Adoption Assistance
  • Fertility treatments

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
lead qualificationaccount planningoutreach performance analysismulti-channel engagement strategiesprospectingpain point analysis
Soft skills
written communicationverbal communicationpresentation skillsproactive problem solvingprioritizationattention to detail