Genesis Tech

Social Media Manager

Genesis Tech

full-time

Posted on:

Location Type: Remote

Location: Ukraine

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About the role

  • Build and own a ground-up social media strategy for Instagram/Facebook and TikTok that drives reach within the target audience, communicates Findies value, builds trust, and converts followers into app users.
  • Ideate and shape high-shareability formats (comparisons, tips, edutainment) and recurring series to maximize reach and perceived value of the app.
  • Source, negotiate, and manage long-term influencer and ambassador collaborations that sustainably grow reach and engagement within the target audience.
  • Continuously monitor trends, competitors, and audience behavior. Manage Findies online reputation across Reddit, Quora, Instagram, Facebook, and review platforms; conduct audits and maintain an anti-crisis response plan.
  • Build and run the end-to-end SMM workflow — planning, production, QA, publishing, and cross-channel coordination.
  • Own social analytics and insights (KPIs, dashboards, performance reviews) and translate learnings into new formats, experiments, and growth loops.

Requirements

  • Experience: 3-5+ years in SMM, preferably for a lifestyle B2C mobile app or a high-growth tech product working for the US market.
  • Viral Storytelling & Formats: Strong instinct for shareable formats, serial content, and narrative-driven storytelling.
  • Trend Awareness: Ability to spot trends early and turn them into timely, brand-relevant content.
  • Operational Ownership: Experience owning SMM end-to-end (planning, production, publishing, coordination).
  • Performance Thinking: Comfortable using analytics and insights to guide experiments and growth decisions.
  • English Language: B2+
  • Cross-functional Collaboration: Experience working closely with product or performance marketing teams.
  • Reputation Management: Experience in monitoring and managing brand reputation across social platforms, forums, and review sites.
  • Crisis Handling: Ability to build or support anti-crisis and reputation response plans.
  • AI Literacy: You are an early adopter of AI tools (Midjourney, Runway, Perplexity, etc.) and are excited to automate processes that drive results.
  • Proven Track Record: You have scaled an account from near-zero to 100k+ followers organically or via influencer partnerships.
  • Paid Amplification Basics: Familiarity with boosting high-performing organic content using small paid budgets.
  • Influencer Marketing: Hands-on experience working with micro-influencers and building long-term ambassador partnerships.
Benefits
  • A Blank Canvas: No legacy brand guidelines to hold you back. You build the voice from day one.
  • Experimental Culture: We value “failed” experiments that provide data over “safe” content that gets ignored.
  • Remote-first , with access to Genesis offices in Kyiv, Warsaw, and Lisbon (coworking spaces).
  • Learning & development: access to a learning hub, specialized communities, workshops, and professional courses.
  • Company-provided equipment .
  • Sole proprietor accounting support in Ukraine and Poland , including assistance with tax reporting.
  • Corporate doctor (Kyiv, Lviv).
  • Health insurance (USG) for employees in Ukraine after the probation period.
  • 20 paid vacation days (4 weeks / 28 calendar days).
  • Corporate discounts on sports, education, beauty, health, clothing, cleaning services, entertainment, and gifts.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media strategySMM workflowviral storytellingcontent creationanalyticsperformance reviewsreputation managementcrisis handlinginfluencer marketingpaid amplification
Soft Skills
trend awarenessoperational ownershipperformance thinkingcross-functional collaborationcreativitynegotiationcommunicationproblem-solvingadaptabilitystrategic thinking