Commercial District Manager, GM Fleet

General Motors

Commercial District Manager driving fleet sales and consultant activities for dealerships in the GM network. Facilitating marketing initiatives, compliance, training, and dealer relationship management.

Posted 7/24/2026full-timeRemote • Colorado, Idaho, Utah • 🇺🇸 United StatesMid-LevelSenior💰 $105,600 - $140,700 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in commercial and fleet sales, with a strong focus on dealer compliance, customer retention, and B2B marketing strategies. Proficient in analyzing market conditions and implementing effective sales tactics to drive dealership growth and performance.

Highest-signal resume keywords

Commercial/Fleet Sales ExperienceB2B Marketing StrategiesDealer Compliance ManagementExcellent Communication SkillsMicrosoft Office Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Commercial SalesFleet ManagementSales AnalysisDigital MarketingLead GenerationCustomer RetentionSales TrainingMarket AnalysisDealership ManagementTelematics Sales

Soft Skills

Relationship BuildingInfluencing SkillsTime ManagementCoachingPresentation Skills

Tools & Technologies

Microsoft WordMicrosoft ExcelMicrosoft PowerPointMicrosoft Outlook

Industry Keywords

Commercial IntegrationBusiness DevelopmentOnStar Package SalesMedium Duty ProgramsCommercial Truck Club

About the role

Key responsibilities & impact

Facilitating, coaching and consulting with dealers to ensure sales objectives and other dealership goals are met
Manage dealer compliance of the Business Elite and Medium Duty programs
Oversee Commercial Truck Club to grow membership and deliver value added content to members
Drive Commercial Integration into the Business Development processes
Improve OnStar Package Sales and OVI telematics sales across all district dealers
Implement commercial digital marketing and advertising campaigns
Work to optimize commercial website performance and increase lead generating activities
Analyze dealer sales, local market conditions (sales, registration data, dealer effectiveness, lost sales) and competition to identify specific sales opportunities
Identify B2B related marketing opportunities to increase sales and service retention
Conduct sales and/or training activities including in person dealer meetings monthly
Work with Commercial Sales Managers to execute local B2B tactics outlined in the dealer’s Business Elite business plan
Provide support in implementing regional and local B2B sales tactics
Conduct dealership management meetings
Work cooperatively with retail teams on dealership growth plans that include Commercial vehicle sales and service
Communicate competitive intelligence
Coach dealer on customer retention, satisfaction and dealership loyalty
Regularly travel to dealerships in the assigned territory (minimum average 6-8 meetings/week)

Requirements

What you’ll need

Bachelor’s degree or equivalent experience
5+ years in commercial/fleet sales and/or customer service or other qualified sales experience
Must be 100% mobile now and in the future, willing/able to relocate anywhere within the United States
Ability to travel 70%-80% of the time, including overnight as applicable
Experience in the fleet management space preferred
Excellent oral and written communication skills
Excellent time management skills
Ability to build strong relationships
Ability to present vehicles and other meeting content to customers and dealers
Ability to influence business partners
Skilled in the use of Microsoft Word, Excel, PowerPoint, and Outlook

Benefits

Comp & perks

medical
dental
vision
Health Savings Account
Flexible Spending Accounts
retirement savings plan
sickness and accident benefits
life insurance
paid vacation & holidays
tuition assistance programs
employee assistance program
GM vehicle discounts