Senior Software Product Manager – eCommerce

General Motors

Senior Software Product Manager leading GM Energy eCommerce site strategy and overseeing the integration of various teams and solutions for customer journey.

Posted 5/27/2026full-timeDetroit • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Act as a Senior Software Product Manager for GM Energy eCommerce website, owning strategy and roadmap for the platform alongside the Software Product Management, eCommerce team
Ownership and implementation of the front-end platform; including planning, communication, reporting, analysis, and vendor management
Partner with business stakeholders to shape ideas, develop creative briefs, and refine designs with creative agency teams
Lead creative and content workstreams through stakeholder and legal reviews, feedback management, testing / QA, and launch prioritization with other Software Product Managers
Explore, define, write, prioritize, and manage product features, work with IT development teams to create user stories and user acceptance criteria, and manage the feature backlog to support the agile development of deliverables
Understand and champion the customer needs; gather customer feedback through direct and indirect sources, and ensure product vision and roadmap meets those needs
With IT development and PMO partners, participate in Refinement, Sprint and PI planning, sprint demos and program syncs
Conduct effective project updates for stakeholders – including leadership – as required
Identify and implement strategies to grow engagement among users
Establish program measurement (KPIs, reporting) and monitor site analytics and performance, recommend countermeasures where appropriate
Lead usability / A/B testing and personalization efforts from design to implementation, monitoring performance, and translating results into clear recommendations
Perform research and collaborative exploration on new ideas / initiatives to further accelerate EV adoption & enable sales of GM Energy product
Partner with IT-DEV and QA teams to ensure comprehensive user acceptance testing/training plans are developed/executed and applications are successfully transitioned to production
Follow GM standard software development and deployment processes in functional specifications, user interface and database designs, testing methodology, training, and change management
Support broader GM Energy strategies and projects as required

Requirements

What you’ll need

5+ years' experience in product management, marketing, program management, and/or customer experience
Bachelor's degree or equivalent experience required
Working knowledge of Jira Align/Jira, Adobe
Familiarity with EV and energy trends, industry, and competitive landscape
Strong written and verbal communication skills, including demonstrated ability to report and present to senior leadership on a frequent basis

Benefits

Comp & perks

Health insurance
401(k) matching
Flexible working hours
Paid time off
Remote work options

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementagile developmentuser storiesuser acceptance criteriaA/B testingprogram measurementsite analyticsfeature backlogvendor managementstakeholder management

Soft Skills

communicationleadershipcollaborationcreativityanalytical thinkingcustomer advocacyfeedback managementreportingpresentation skillsstrategic thinking