General Motors

Principal Designer – Web & Mobile Apps

General Motors

full-time

Posted on:

Location Type: Hybrid

Location: Mountain View • California • New York • United States

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Salary

💰 $265,400 - $407,100 per year

Job Level

Lead

About the role

  • Lead exploration and definition of future digital experience paradigms across web and mobile platforms.
  • Create north‑star concepts, interaction models, and prototype experiences that inform GM’s long‑term digital strategy.
  • Establish experience frameworks and design patterns that product teams can evolve into production systems.
  • Define experiential language, interaction principles, and storytelling approaches for emerging digital journeys.
  • Partner closely with product, engineering, research, and marketing teams to validate concepts through experimentation.
  • Guide and influence cross‑functional teams by translating emerging technologies and behaviors into actionable design direction.

Requirements

  • Bachelor’s degree in Design, Human‑Computer Interaction, or a related field, or equivalent professional experience.
  • 15+ years of experience in digital product and experience design, including senior or principal‑level roles.
  • Proven experience leading concept‑driven, future‑facing design work across web and mobile platforms.
  • Demonstrated ability to define interaction models, experience architectures, and design frameworks at a system level.
  • Advanced proficiency with digital design and prototyping tools commonly used for concept and interaction development.
  • Strong communication skills with the ability to present complex ideas clearly to senior and executive stakeholders.
Benefits
  • medical
  • dental
  • vision
  • Health Savings Account
  • Flexible Spending Accounts
  • retirement savings plan
  • sickness and accident benefits
  • life insurance
  • paid vacation & holidays
  • tuition assistance programs
  • employee assistance program
  • GM vehicle discounts and more
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital product designexperience designinteraction modelsexperience architecturesdesign frameworksprototypingconcept developmentstorytelling approachesinteraction principlesdesign patterns
Soft Skills
communication skillsleadershipcollaborationinfluencepresentation skillscross-functional teamworkproblem-solvingcreativitystrategic thinkingadaptability