National Account Manager II

Generac

National Account Manager II developing and implementing sales strategies for national customers. Managing key accounts and leading customer planning cycles to meet expectations and drive profits.

Posted 5/20/2026full-timeDenver • Colorado • 🇺🇸 United StatesMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

ERP

About the role

Key responsibilities & impact

Develops and implements national sales strategies for increasing sales and profits through national customers.
Manages only national or major (key) accounts.
Calls on national accounts at executive levels (C-level, EVP/SVP and Director).
Presents sales material and follows up on sales service to develop new business opportunities.
Represents the entire range of company products while leading the customer account planning cycle and ensuring customers’ needs and expectations are being met.
Develops accurate and detailed metrics to facilitate effective business forecasting and resource allocation.
Forecasts, develops, manages and achieves budget.
Analyzes and reviews sales trends to identify opportunities and threats.
Manages and grows P&L.
Achieves contribution margin target.
Navigates the involvement of multiple departments and personnel within Generac organization and secondary distribution network in order to meet performance objectives and customer’s expectations.
Investigates product and service concerns and ensures resolution of customer issues.
Works with the Marketing Department to develop initiatives/merchandising/packaging that drive sales efforts.
Manages promotional opportunities to maximize return on investment.
Manages sales pipeline for consistent flow of sales opportunities.
Develops broad and deep account relationships.
Negotiates and closes contracts.
Expands Generac’s existing business and focuses on ways to expand Generac business into new areas.
Drives flawless customer service execution, analyzes the current business and implements new strategies for customer service.

Requirements

What you’ll need

Bachelor’s degree or equivalent experience
5 years of sales or marketing experience selling
Ability to travel up to 50%
3 years working with SAP or equivalent ERP system (preferred)
5 years of experience managing regional or national accounts (preferred)
Excellent presentation skills
Excellent negotiation skills
Organizational skills
Ability to work independently in an entrepreneurial culture
Ability to analyze financials
Knowledge of the internal processes and systems that support sales accounts
Excellent verbal and written communication skills

Benefits

Comp & perks

Health insurance
Retirement plans
Paid time off
Flexible work arrangements
Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

sales strategy developmentbusiness forecastingP&L managementcontract negotiationfinancial analysissales trend analysisaccount managementcustomer service executionsales pipeline managementbudget management

Soft Skills

presentation skillsnegotiation skillsorganizational skillsindependent workanalytical skillscommunication skillsrelationship buildingentrepreneurial mindsetcustomer focusproblem-solving

Certifications

Bachelor's degree