Generac

Director, Regional Sales – Industrial Distribution

Generac

full-time

Posted on:

Location Type: Office

Location: Stockton • California • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $150,000 - $300,000 per year

Job Level

Lead

About the role

  • Lead and inspire a regional sales team, providing coaching, training, and clear performance expectations
  • Develop and execute sales strategies that deliver consistent revenue growth
  • Set quarterly and annual targets, forecast performance, and ensure your team hits their numbers
  • Join your team on key customer calls, helping advance opportunities and close deals
  • Build strong customer and distributor relationships that drive satisfaction and loyalty
  • Track market trends, analyze competitors, and identify new opportunities for expansion
  • Partner across departments to align strategy and deliver seamless customer experiences
  • Manage budgets, oversee deal execution, and ensure CRM tools are used effectively
  • Travel within your region to stay close to your team and customers (frequent travel required)

Requirements

  • Bachelor’s degree in Business, Engineering, or related field (or equivalent experience)
  • 7+ years in sales leadership
  • 10+ years of direct selling experience
  • Strong track record of delivering revenue growth and achieving ambitious goals
  • Master’s degree in a business-related field preferred
  • Experience working with distribution channels and end-user customers
  • Proven success in expanding client bases and building long-term partnerships
  • Deep understanding of sales strategy, performance management, and team motivation
  • Excellent leadership, communication, and relationship-building skills
  • Strong business acumen with hands-on execution ability
  • Proficiency with CRM systems and enterprise tools (SAP, FieldServio a plus)
  • Skilled in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
Benefits
  • Health, dental, vision, 401(k), and more.
  • Fun Days and employee engagement days
  • Mission-Driven Work
  • Product Discounts & Loan Programs
  • Fair and equitable compensation practices
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales strategyperformance managementrevenue growthdirect sellingclient base expansionrelationship buildingbudget managementCRM systemsMicrosoft Office Suiteenterprise tools
Soft Skills
leadershipcommunicationteam motivationrelationship-buildingbusiness acumencoachingtrainingperformance expectationscustomer satisfactioncollaboration
Certifications
Bachelor’s degreeMaster’s degree