Design and lead qualitative and quantitative research to uncover behavioral, attitudinal, and contextual insights across key customer groups (patients, caregivers, providers, payers, health systems) and markets.
Track and synthesize trends across target segments — including competitor strategies, emerging disruptors, and shifting customer expectations — and translate them into strategic implications for senior leadership.
Inform product decisions by sizing opportunities, conducting concept testing, and identifying whitespace.
Architect and operationalize GeneDx's enterprise VoC listening system, integrating signals from surveys, interviews, CSat and NPS metrics, and customer service interactions into continuous feedback loops.
Own end-to-end vendor management — RFPs, partner selection, contracts, and quality oversight.
Synthesize multi-source findings into compelling narratives that drive alignment and action, up to and including the ELT.
Lead, mentor, and grow a team of insights professionals.

Requirements

10–15 years of progressive experience in customer insights, market research, or a related field within diagnostics, biopharma, healthtech, consumer health, digital health or adjacent industries.
Proven track record of building or scaling an insights function.
Deep fluency in qualitative and quantitative methods: in-depth interviewing methodologies, segmentation, conjoint, MaxDiff, pricing research, usability testing, mixed methods, etc.
Experience designing and managing stand-along market research studies, as well as longitudinal research programs.
Strong vendor management experience; expected to bring a vetted network of research partners with clear understanding of their strengths and limitations.
Fluency with digital research platforms (e.g., Qualtrics, InCrowd, Dovetail).
Experience collaborating with, and synthesizing insights across various insights-generating functions, including analytics, competitive intelligence, and finance.
Experience overseeing and maintaining insights databases and dashboards, incl. using data visualization tools such as Tableau, Looker.
Strong executive presence, exceptional communication and storytelling skills; proven ability to present to and influence senior executives.
Proven ability to extract clarity from ambiguity, drive consensus amongst competing priorities, and influence without authority across a matrixed organization.
Prior consulting experience in a relevant field preferred.
Bachelor's degree required in Statistics, Psychology, Sociology, Public Health, Business, Marketing, Economics, or a related field; advanced degree preferred.

Benefits

Paid Time Off (PTO)
Health, Dental, Vision and Life insurance
401k Retirement Savings Plan
Employee Discounts
Voluntary benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

qualitative researchquantitative researchin-depth interviewing methodologiessegmentationconjoint analysisMaxDiffpricing researchusability testingmixed methodsmarket research studies

Soft Skills

executive presencecommunication skillsstorytelling skillsinfluence without authoritydrive consensusextract clarity from ambiguityleadershipmentoringalignmentaction-oriented