GeneDx

Senior Strategic Development Representative, SDR

GeneDx

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $80,000 - $100,000 per year

Job Level

About the role

  • Own strategic pipeline development for a defined portfolio of target biopharma accounts — accountable for sourcing and qualifying opportunities that convert to revenue.
  • Develop and execute account-based engagement strategies using multi-threaded outreach to penetrate complex organizations and engage multiple stakeholders across buying committees.
  • Partner with Account Directors, and ABM/marketing teams to co-develop and execute coordinated account plans aligned to territory priorities and partnership objectives.
  • Conduct deep account research to map organizational structures, identify key decision-makers and influencers, and uncover strategic entry points across relevant Biopharma companies.
  • Design and deliver personalized, account-specific outreach sequences via phone, email, LinkedIn, and other channels - prioritizing relevance, timing, and stakeholder context over volume.
  • Define and execute entry strategies for target accounts, identifying the most effective pathways to engage priority stakeholders and initiate commercial conversations.
  • Source and qualify opportunities against strategic account criteria, applying judgment and experience to assess fit, urgency, and deal potential.
  • Maintain rigorous pipeline hygiene and CRM discipline in Salesforce - accurately tracking lead, contact, and account engagement, opportunity stages, and pipeline progression.
  • Collaborate with marketing to leverage ABM campaigns, targeted content, events, and intent signals as part of integrated account engagement motions.
  • Contribute strategic insights from account interactions to refine targeting, messaging, account segmentation, and go-to-market strategy.
  • Stay current on GeneDx's product portfolio, competitive landscape, industry trends, and relevant guidelines to deliver compelling, consultative value propositions to sophisticated buyers.
  • Serve as a subject matter resource on account-based selling best practices, helping to elevate the SDR function and eventually mentor junior team members.

Requirements

  • Bachelor's degree required, ideally in Business, Life Sciences, or a related field.
  • 3-5+ years of experience in sales development, inside sales, business development, or strategic account development - experience in biopharma, RWD, or life sciences, strongly preferred - with demonstrated experience in strategic or account-based selling motions
  • Proven track record of building pipeline through account-based engagement and strategic outreach (not solely high-volume activity).
  • Experience working with or selling into biopharma or complex enterprise accounts with long sales cycles.
  • Strong account research, stakeholder mapping, and multi-threaded engagement skills - comfortable navigating complex organizational structures.
  • Excellent written and verbal communication skills with the ability to craft personalized, consultative messaging for senior-level stakeholders.
  • Proficiency with Salesforce and familiarity with ABM platforms, sales engagement tools (e.g., Outreach), and intent data sources.
  • Demonstrated ability to work cross-functionally with sales, marketing, and partnerships teams.
  • Self-motivated, intellectually curious, and strategic - brings a problem-solving mindset to account engagement.
  • Passion for making a difference in patient care through cutting-edge genetic testing.
Benefits
  • Paid Time Off (PTO)
  • Health, Dental, Vision and Life insurance
  • 401k Retirement Savings Plan
  • Employee Discounts
  • Voluntary benefits
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales developmentaccount-based sellingpipeline developmentstakeholder mappingstrategic outreachaccount researchmulti-threaded engagementconsultative messagingCRM disciplineopportunity qualification
Soft Skills
excellent communicationproblem-solvingself-motivatedintellectually curiousstrategic thinkingcollaborationmentoringadaptabilityorganizational skillsrelationship building