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Senior Marketing Manager – Surgery
GE HealthCare. Act as the primary marketing partner for all three cluster leaders .
Tech Stack
Tools & technologiesSFDC
About the role
Key responsibilities & impact- Act as the primary marketing partner for all three cluster leaders
- Develop and align annual marketing plans with cluster strategies
- Conduct analysis of SFDC funnel trends to identify obstacles and propose corrective actions
- Track and communicate key marketing metrics for direct and indirect markets
- Lead Aquila’s marketing workstreams for New Product Introductions
- Design and execute integrated digital campaigns
- Build strategic and operational marketing plans for direct and indirect markets
- Maintain strong awareness of clinical trends, competitive actions, and market dynamics
- Identify and support reference sites to drive adoption and clinical advocacy
- Lead planning and execution of regional congresses
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business, Healthcare, or related field
- Significant marketing experience in healthcare, medical devices, life sciences, or other regulated industries
- Proven success in both B2B and B2C marketing across direct and indirect markets
- Strong capability in digital marketing, multi‑channel campaign development, analytics, and optimization
- Experience leading New Product Introductions (NPIs), including launch planning and field enablement
- Strong analytical skills with the ability to interpret funnel metrics, identify trends, and translate insights
- Experience acting as a strategic business partner to commercial leaders
- Strong project management skills and execution discipline
- Excellent communication and presentation skills, with ability to influence across levels
- Ability and willingness to travel approximately 30–40% across the Aquila region
Benefits
Comp & perks- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development
- No relocation assistance
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingmulti-channel campaign developmentanalyticsoptimizationNew Product Introductionslaunch planningfunnel analysismarket analysismarketing metricsstrategic marketing planning
Soft Skills
analytical skillsproject managementexecution disciplinecommunication skillspresentation skillsinfluencing skillsstrategic partnershipteam leadershipadaptabilitycollaboration