GE HealthCare

Global Employer Brand Specialist

GE HealthCare

full-time

Posted on:

Location Type: Office

Location: WaukeshaIllinoisWisconsinUnited States

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Salary

💰 $61,600 - $92,400 per year

About the role

  • Support the creation of employer brand content, including basic graphic design, copywriting, and light video editing.
  • Assist with drafting and updating content for social posts, email communications, internal toolkits, and campaign assets
  • Help quality-check (QA) employer brand content to ensure accuracy, consistency, and brand compliance before publication
  • Support day-to-day management of employer brand social content, including scheduling, publishing, and basic community engagement
  • Monitor comments, messages, and engagement trends, escalating questions or issues as needed
  • Help maintain a consistent and professional employer brand presence across platforms
  • Assist with paid media campaign setup and execution, including asset coordination, tracking links, and creative QA
  • Help document learnings and insights from campaigns to inform future optimization
  • Support reporting on employer brand initiatives, campaigns, and content performance
  • Help track key metrics such as engagement rates, click-through rates, and content performance trends
  • Contribute to dashboards, summaries, and recaps used by Talent Acquisition and Employer Brand stakeholders
  • Support the creation and maintenance of employer brand templates to enable scalable, on-brand execution
  • Assist with organizing and maintaining employer brand assets and toolkits
  • Help ensure content follows brand governance, compliance, and approval processes
  • Assist with ongoing updates and enhancements to the careers site, including content refreshes and campaign support
  • Help coordinate content updates tied to campaigns, awards, or key talent initiatives

Requirements

  • Bachelor’s degree in marketing, Communications, Journalism, Business, or a related field.
  • 1–2 years of relevant experience
  • Demonstrated interest in marketing, branding, communications, or digital media.
  • Proven teamwork and collaboration
  • Proven attention to detail
Benefits
  • medical
  • dental
  • vision
  • paid time off
  • a 401(k) plan with employee and company contribution opportunities
  • life
  • disability
  • accident insurance
  • tuition reimbursement
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
graphic designcopywritingvideo editingcontent creationquality assurancesocial media managementpaid media campaign setupcontent performance trackingdata analysisdashboard creation
Soft Skills
teamworkcollaborationattention to detailcommunicationorganizational skillsproblem-solvingcreativityadaptabilitytime managementcritical thinking