GE HealthCare

Senior Marketing Manager – Education, Experience & Enablement

GE HealthCare

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $145,600 - $218,400 per year

Job Level

Senior

About the role

  • Design and deliver educational content for healthcare professionals, including readers, technologists, and administrators.
  • Maintain and enhance existing education initiatives for consistency and scalability.
  • Develop strategies to improve onboarding and engagement for imaging sites.
  • Partner with cross-functional teams to identify pain points and implement solutions that elevate customer satisfaction.
  • Collaborate with Insights & Market Research team to interpret market research data.
  • Translate findings into actionable strategies for education, onboarding and experience programs.
  • Lead think tanks and advisory boards to gather qualitative insights to inform strategic actions.
  • Support initiatives that help imaging sites adopt advanced cardiac imaging solutions through tailored education and experience programs.
  • Ensure operational readiness and smooth implementation in collaboration with internal teams.
  • Plan and execute conference participation, including booth experience, educational sessions, and messaging alignment.
  • Build and maintain relationships with professional societies and certification bodies to support educational and accreditation programs.
  • Ensure compliance with industry standards and guidelines.

Requirements

  • Bachelor’s degree in Science, Marketing, Business, or related field; MBA preferred.
  • 8+ years of pharmaceutical or medical diagnostics marketing experience, including product launch, strategy and lifecycle management.
  • Cardiology, Nuclear Medicine, Nuclear Cardiology experience preferred.
  • Strong background in education program development, customer experience strategy, and insights application.
  • Experience supporting diagnostic or radiopharmaceutical adoption or conversion initiatives in healthcare.
  • Excellent communication and stakeholder management skills.
Benefits
  • medical
  • dental
  • vision
  • paid time off
  • a 401(k) plan with employee and company contribution opportunities
  • life
  • disability
  • accident insurance
  • tuition reimbursement

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
education program developmentcustomer experience strategymarket research data interpretationproduct launchstrategy managementlifecycle managementdiagnostic adoptionradiopharmaceutical conversion
Soft skills
communicationstakeholder managementcollaborationstrategic thinkingrelationship building
Certifications
Bachelor’s degreeMBA