Ultrasound Service Product Manager
GE HealthCare
full-time
Posted on:
Location Type: Remote
Location: Remote • Florida, Missouri, Washington • 🇺🇸 United States
Visit company websiteSalary
💰 $122,400 - $183,600 per year
Job Level
SeniorLead
About the role
- Provide wing-to-wing leadership for the creation, development, and commercial activation of customer-facing service products and corresponding offerings related to the Ultrasound businesses and related Digital Solutions to increase GE Healthcare service contract capture rate/market share, and enable accelerated growth in targeted region, customer segment, or commercial channel.
- Focused on Offering Price, Share and Mix of Imaging Portfolio.
- Drive and prioritize new service introduction and improvement requirements from global product, digital, and engineering teams, regional customers, and commercial teams based on customer value, industry trend, competitive landscape, growth dynamics, speed to market, technical roadmap, and return on investment.
- Collaborate with Marketing to drive effective value proposition and Key Opinion Leader development per market and segment needs by working with marketing teams.
- Work with global product and global service teams on understanding new NPIs suitable for the USCAN market based on customer needs and market opportunity, then develop a go-to-market strategy considering commercial considerations such as channel, commercial training, quoting, and revenue recognition.
- Work with marketing to conduct market research to discover customers’ unmet needs and commercial opportunities.
- Utilizes understanding of industry trends to inform the decision-making process.
- Manage the investment plan for Ultrasound and related Digital Solutions Portfolio for USCAN Service.
- Drive investment in what will be featured in offerings vs. new standalone offerings.
- Determine which offerings need dedicated Sales resources vs. which will use attachment selling and the existing sales team.
- Drive effective roadmaps and commercial activation strategies to maximize resource utilization and growth outcome by identifying region best practices, integrating various customer-facing service products and offerings in the region, working with region commercial/operation leaders, driving data visibility, digital platform/tool scalability, and digital ecosystem level 1-4 support sustainability and process standardization.
- Drive effective communication and activation plans with USCAN Marketing, Commercial Excellence, and Commercial Leadership teams.
- Work closely with the Training teams to ensure appropriate curriculum is in place for the commercial teams selling products and solutions across various channels.
- Communicate complex messages and negotiate with internal stakeholders across functions with others to adopt a different point of view.
- Influence and negotiate with peers, product teams, support functions, as well as field commercial and delivery teams.
- Growth Mindset: the ability to see commercial opportunities for Service and franchise business partners.
- Developing specialized knowledge of the latest commercial developments in his own area and communication skills to influence others.
- Contributes towards strategy and policy development, and ensures delivery within his area of responsibility.
- Interpret internal and external business challenges and recommend best practices to improve products, processes, and services.
Requirements
- Bachelor’s Degree in Marketing, Business Administration, or related field
- 8+ years’ experience in marketing, product management, or related field
- Experience in a customer-facing role (Service, Sales, or Applications)
- Leadership skills - Ability to lead teams and shape/lead growth vision and marketing strategy
- Team-oriented – ability to motivate and work well with diverse, cross-functional teams
- Excellent oral and written communication skills
- Strong analytical and process skills - Demonstrated ability to analyze and resolve problems, and effectively communicate the outcomes
- Demonstrated ability to lead and execute commercial programs and manage commercial projects go-to-market activities
- Ability to document, plan, market, and monitor performance of commercial programs against measurable business goals
- Influencing skills – ability to motivate individuals and demonstrate organizational influence
- Ability to travel and willingness to work flexible hours to accommodate the needs of customers and sales teams.
Benefits
- medical
- dental
- vision
- paid time off
- 401(k) plan with employee and company contribution opportunities
- life
- disability
- accident insurance
- tuition reimbursement
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketingproduct managementcommercial programsgo-to-market strategymarket researchdata visibilitydigital platform scalabilityinvestment planningservice product developmentanalytical skills
Soft skills
leadershipteam-orientedcommunication skillsinfluencing skillsgrowth mindsetproblem-solvingnegotiationcollaborationmotivationstrategic thinking
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in Business Administration