Revenue Marketing Manager

Gartner

B2B Marketing Manager driving integrated marketing strategy for Gartner's global sales team. Collaborating with cross-functional teams to generate leads and accelerate sales cycles.

Posted 6/9/2026full-timeIrving • Florida, Texas • 🇺🇸 United StatesMid-LevelSenior💰 $79,000 - $109,000 per yearWebsite

Tech Stack

Tools & technologies

AEM

About the role

Key responsibilities & impact

Partner with the regional Marketing Director to support firm revenue growth by applying select marketing disciplines to drive integrated marketing strategy, planning, execution, and communications
Design, manage and execute integrated, multi-channel marketing campaigns and content marketing programs intended to generate sales leads, build pipeline, accelerate sales cycles, and grow the business
Coordinate with centralized centers of excellence to secure effective execution of your programs
Regularly seek out and synthesize inputs from product, research, and sales teams to inform campaign messaging and strategy
Effectively collaborate with teams across the marketing organization to develop content for marketing campaigns, promote via digital and other channels, and analyze performance
Develop concise, compelling messages, copy, and content; maintain a consistent message across various channels and formats
Collaborate across business lines and with colleagues globally to identify, leverage and integrate marketing ideas and activities
Regularly review marketing performance using key metrics and analytics; make recommendations and adapt marketing plans to incorporate best practices
In partnership with regional Director, design and execute tests to evaluate tactics and optimize marketing programs
Independently manage projects from problem identification/conception to completion with periodic guidance from marketing stakeholders
Lead demand generation marketing activity, cascading and activating the sales organization against key messages, campaigns, and events
Build a strong relationship with aligned sales regional leaders and sellers
Improve sales teams’ ability to authentically engage with audience segments and get the meeting through effective scripting and training materials and sessions
Deliver on KPIs and metrics set for campaigns and assess campaign success at the campaign, activity, and channel levels to inform future campaign tactics
Track and measure marketing effectiveness across channels and optimize plans to ensure ROI on all activities

Requirements

What you’ll need

Bachelor's degree in marketing, business, or similar
5+ years of relevant marketing experience, preferably large or global company experience ideally in a B2B environment
Proven experience developing successful integrated marketing or demand generation programs designed for executive-level audiences
Detail-oriented, problem-solving mindset with strong follow-through skills
Strong project management, communication, and stakeholder management skills
Experience with a CRM (Salesforce), CMS (Adobe AEM), email management system (Eloqua), data analytics platform (Power BI, Google Analytics), and AI tools (Chat GPT, Claude, Copilot) preferred
Intermediate/advanced Excel skills, including ease with formulas and pivot tables and PowerPoint capabilities
Excellent English written and verbal communication skills
Strong analytical skills and data-driven mindset.

Benefits

Comp & perks

Competitive salary
Generous paid time off policy
Charity match program
Medical, Dental & Vision Plans
Parental Leave
Employee Assistance Program (EAP)
401K matching
Opportunity to purchase company stock at a discount

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

integrated marketingdemand generationcontent marketingproject managementdata analyticscampaign performance analysiscopywritingsales enablementKPI trackingmarketing strategy

Soft Skills

detail-orientedproblem-solvingstrong communicationstakeholder managementcollaborationanalytical mindsetleadershipcreativityadaptabilitytime management