Director, Strategic Communications

Gap Inc.

Director of Strategic Communications at Gap Inc. leading public-facing communications for high-profile executives in business, fashion, and entertainment.

Posted 6/16/2026full-timeNew York City • New York • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Developing content to establish the executive as an industry expert, including op-eds and, social media, and conference content.
Crafting narratives, speeches, social captions, and presentations that align with voice and company goals.
Creating internal updates, Q&As, town hall scripts, and managing external media relations or press releases.
Advising the executive on communication strategy, media training, and presentation delivery.
Building relationships with partners, journalists, and internal teams.
Pitch stories, secure interviews, and manage press placements across print, digital, broadcast, and podcasts.
Monitor media coverage, public sentiment, and emerging issues in real time.
Lead crisis communications efforts including rapid response.
Advise on sensitive issues, or breaking news affecting the public figure.
Coordinate messaging across teams to ensure consistency and accuracy.
Manage press and appearance calendars, embargoes, exclusives, and media logistics.
Prepare executive for interviews, appearances, and press events.
Track KPIs, media impact, and publicity outcomes.

Requirements

What you’ll need

15+ years in corporate communications, PR, or executive-level communications in the Business, Fashion or Entertainment industry.
Exceptional writing, editing, and storytelling skills; ability to work at pace.
Speed, agility, high discretion, strategic thinking, and the ability to influence.

Benefits

Comp & perks

Health insurance
Professional development opportunities
Paid time off

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

content developmentnarrative craftingspeech writingmedia relationscrisis communicationsKPI trackingpublicity managementinterview preparationpresentation deliverystory pitching

Soft Skills

writing skillsediting skillsstorytelling skillsstrategic thinkinginfluenceagilitydiscretionrelationship buildingcommunication strategyteam coordination