Project Manager, Paid Social

Gap Inc.

Brand Marketing Manager shaping cultural conversation and brand storytelling across campaigns. Leading content development and cross-functional collaboration to execute compelling narrative strategies.

Posted 6/9/2026full-timeSan Francisco • California, New York • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Manage the development and execution of special projects from idea through launch
Build integrated, end-to-end rollout strategies across owned and paid platforms
Develop and produce multimedia content that drives engagement, buzz, and brand relevance
Ensure content is platform-native, cohesive, and delivered with a high level of creative and operational rigor
Conduct ongoing cultural and competitive analysis to inform brand presence
Build alignment across various teams to ensure ideas are set up for strong rollout

Requirements

What you’ll need

5+ years of experience across brand marketing, content, editorial, or a hybrid role
Strong editorial instincts with experience in writing, video and content development, or storytelling
Experience in editorial, publishing, platforms or media environments is a plus
Proven ability to pitch ideas clearly and persuasively and execute them end-to-end
Comfortable working across both strategy and execution in a fast-paced environment
Collaborative and able to navigate cross-functional teams effectively

Benefits

Comp & perks

Competitive salary
Flexible working hours
Professional development opportunities
Paid time off

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

content developmentmultimedia productioneditorial writingstorytellingcompetitive analysisbrand marketingproject managementrollout strategiesplatform-native content

Soft Skills

collaborationcommunicationpersuasionstrategic thinkingcreativityadaptabilityteam alignmentoperational rigor