Content Designer
GAIN
full-time
Posted on:
Location Type: Hybrid
Location: London • United Kingdom
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About the role
- Work closely with user researchers, interaction designers and other user-centred design practitioners to deliver excellent products and services
- Responsible for ensuring all content is clear, accurate, meets user needs and adheres to style guides and content patterns
- Make complex language and processes easy to understand and use data and research to inform your decisions
- Lead on content-focussed elements of projects such as writing, audits and reviews
- Support research activities, for example, observing user interviews
- Coach and mentor other practitioners in content design
- Contribute to sales opportunities, for example, writing proposals
- Plan, write and edit marketing content such as case studies, blogs and email campaigns
Requirements
- A qualification in English, humanities or social sciences can be an advantage but is not essential
- Evidence of building your content design and user-centred design understanding beyond on-the-job learning is beneficial. For example, qualifications, courses, events, reading, mentoring and networking.
- Solid experience creating content using user-centred design methodologies. This could be as a content designer or in a similar role where you’ve applied this way of working
- Excellent writing, editing and proofreading skills
- Varied experience creating content for different audiences, formats and channels
- Knowledge of user research methodologies and the ability to advise on which methods would be most appropriate to achieve project goals
- Knowledge of agile ways of working and skilled at working in a multidisciplinary team to create content that meets user needs
- Knowledge of working to Government Digital Service standards
- Solid experience creating content that meets accessibility regulations
- Varied experience creating inclusive content
- Understanding of how to create SEO-optimised content
- Ability to mentor or coach more junior members of the team
- Experience using different content management systems and collaborative tools (such as Figma and Miro)
- Experience using Whitehall publisher is an advantage
- Experience or an interest in using AI in content design is an advantage
- Excellent attention to detail combined with big picture thinking when needed
- Proactive, flexible and curious, with an appetite to learn and share knowledge
- Comfortable adapting to changing priorities and deadlines
- Excellent communication skills – written, verbal, listening and presenting
- Genuine empathy with users and a desire to put users at the heart of your work
- Ability to work with different people at different levels of seniority, both colleagues and clients
- Skilled at explaining content decisions to stakeholders and advocating for content design
- Creative in approach to activities, as well as problem solving and good at identifying different options and recommending solutions
- Understands client needs and the commercial impact of requirements for GAIN Experience
- Open to giving and receiving constructive feedback on design work
Benefits
- Private Medical Insurance
- BUPA Life Assurance
- Income protection
- Employee Assistance Programme
- Cycle to Work salary sacrifice scheme
- Tech & Wearables salary sacrifice scheme
- Octopus EV Scheme
- Discounts and deals on a range of items from hotels, holidays and hormone testing to cinema, gyms and will writing
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content designuser-centred designwritingeditingproofreadingSEO-optimised contentaccessibility regulationsuser research methodologiesagile methodologiesinclusive content
Soft Skills
communication skillsmentoringcoachingattention to detailflexibilitycuriosityempathyproblem solvingstakeholder engagementcreativity
Certifications
qualification in Englishqualification in humanitiesqualification in social sciences