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G-P

Senior Product Marketing Manager

G-P

Crafting compelling messaging and strategies for product marketing at G-P. Leading launches and enhancing feature adoption for a global employment platform.

Posted 7/8/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $152,000 - $190,000 per yearWebsite

About the role

Key responsibilities & impact
  • Play a key role in crafting compelling messaging and strategies to drive business impact for G-P’s global employment platform.
  • Lead product launches and design marketing strategies that drive feature adoption and engagement.
  • Initiate product-led growth strategies to promote G-P’s advanced AI capabilities.
  • Partnering with cross-functional teams across Product Management, Marketing, and Sales to ensure alignment and collaboration.

Requirements

What you’ll need
  • A Bachelor’s Degree or equivalent
  • 7+ years in B2B SaaS Product Marketing: Proven track record in product launches, messaging, and driving feature adoption.
  • Strategic Insight: Ability to turn market, customer, and competitive data into actionable GTM strategies.
  • Technical Translation: Exceptional storytelling skills with the ability to turn complex features into customer-centric value propositions.
  • Product Launches: Experience planning product campaigns that drive both market excitement and measurable product usage.
  • Data-Driven Optimization: Proficient in using analytics and benchmarking to measure campaign success and pivot strategies.
  • Modern GTM Knowledge: Familiarity with AI tech and strategies for improving efficiency.
  • Cross-Functional Leadership: Ability to align Product, Sales, and Marketing teams toward a shared vision.
  • High-Growth Agility: An entrepreneurial "owner" mindset with the organizational skills to manage multiple priorities in a fast-paced environment.
  • Presentation Abilities: Robust communication, presentation and interpersonal skills, including comfort presenting virtually to large audiences.

Benefits

Comp & perks
  • Generous paid parental leave
  • Flexible time off
  • Spending accounts
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Sabbatical after 5 years and more.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Product LaunchesMessagingData AnalysisGTM StrategyAI Technology Familiarity
Soft Skills
StorytellingCommunicationPresentation AbilitiesInterpersonal SkillsOrganizational Skills
Certifications
Bachelor’s Degree or Equivalent