Outbound Business Development Representative

Fusable

Outbound Business Development Representative at Fusable driving pipeline growth across agriculture and trucking industries. Engage decision-makers through cold outreach and lead generation strategies.

Posted 7/2/2026full-timeRemote • North Carolina • 🇺🇸 United StatesJuniorWebsite

About the role

Key responsibilities & impact

Drive high-volume outbound: cold calls, targeted emails, LinkedIn outreach
Build and refine prospect lists using ICP criteria, buying triggers, and research tools
Research accounts quickly and tailor messaging for both Enterprise & SMB
Set qualified meetings for Account Executive team; conduct early discovery and qualification, handle objections
Develop and tailor outreach strategies by business size, industry, and buyer persona to drive meaningful conversations
Maintain clean, same-day Salesforce updates and consistent follow-up
Collaborate with AE’s, Marketing, RevOps to refine targeting, messaging, and outbound strategy
Effectively and efficiently manage inbound and outbound leads-including those generated from trade shows, industry associations, and marketing campaigns-ensuring timely follow-up qualification, and progression through the sales cycle
Attend industry trade shows to engage prospects in person and uncover new leads

Requirements

What you’ll need

1–2 years of outbound SDR/BDR experience (B2B preferred).
Strong cold calling + cold email skills; comfortable breaking into net-new accounts.
Ability to research accounts, identify buying roles, and personalize outreach.
Skilled in qualification, early discovery, and objection handling.
Understanding of ICPs, buyer personas, outbound triggers, and pipeline flow.
Skilled in using prospecting tools (ZoomInfo, Salesforce, LinkedIn, Google Alerts).
Coachable, resilient, curious, and highly organized.

Benefits

Comp & perks

Equal Opportunity Employer

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Outbound SalesLead QualificationCold CallingCold EmailingAccount ResearchObjection HandlingSales Pipeline ManagementTargeted Outreach StrategiesBuyer Persona UnderstandingICP Criteria Knowledge

Soft Skills

CoachableResilientCuriousHighly Organized