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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in paid social marketing, particularly with Meta Ads, and possesses strong analytical skills to optimize performance metrics. Capable of localizing marketing strategies for the French market while fostering influencer partnerships and enhancing brand presence.
Highest-signal resume keywords
Meta Ads ManagementPerformance MarketingInfluencer MarketingKlaviyo Email MarketingShopify Localization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Performance Metrics AnalysisCreative DevelopmentData-Driven MarketingCampaign OptimizationContent Localization
Soft Skills
Hands-On MentalityHigh InitiativeAnalytical MindsetStructured Working StyleEagerness to Take Responsibility
Tools & Technologies
Meta AdsShopifyKlaviyo
Industry Keywords
Paid Social MarketingE-CommerceCustomer Journey OptimizationBrand ExperienceGrowth Marketing
About the role
Key responsibilities & impact- At Funzy, we are looking for a hands-on mentality with a passion for paid social marketing to help us build and scale the French market.
- You will work closely with our founding team and take on significant responsibility from day one.
- The focus of your role will be Meta Ads, creative performance, influencer marketing, and localizing our brand for France.
- At the same time, you will have the opportunity to gradually expand into other areas of growth marketing.
- Close collaboration with our Meta Ads agency
- Analysis of campaigns, creatives, and performance data
- Development of new creative ideas based on successful German bestsellers
- Cultural adaptation of creatives for the French market
- Identification of new content hooks, ad approaches, and test ideas
- Regular monitoring of relevant KPIs such as ROAS, CPA, and CTR
- Establishment of initial influencer and creator partnerships in France
- Identification of relevant content creators and brand partners
- Support in building and developing our French Instagram channel
- Development of local content ideas for the French market
- Ensuring our Shopify store is not only translated but truly localized
- Adapting product texts, ad copy, and marketing messages
- Optimizing the customer journey for French customers
- Ensuring a consistent brand experience across all touchpoints
- Supporting the setup and execution of email campaigns (Klaviyo)
- Analysis of key marketing KPIs and deriving concrete recommendations for action
- Identification of growth and optimization potential
- Supporting the development of scalable marketing processes for France
- Co-responsibility for new customer acquisition and growth in the French market
- Ensuring a strong local brand presence
- Continuous optimization of our marketing activities based on data and user feedback
- Active contribution to shaping our market entry in France
Requirements
What you’ll need- Native-level French and very good English skills
- Initial practical experience in performance marketing, paid social, or e-commerce (approx. 1–3 years)
- Passion for Meta Ads, creatives, and data-driven marketing
- Understanding of performance metrics and how to optimize them
- Interest in influencer marketing and social media
- Experience with Shopify or email marketing tools (e.g., Klaviyo) is a plus
- Analytical mindset and structured way of working
- High initiative, hands-on mentality, and eagerness to take responsibility
Benefits
Comp & perks- Insight into the exciting world of a fast-growing e-commerce startup with plenty of room to shape things
- An inspiring company culture defined by innovation, flat hierarchies, direct communication, and fast decision-making
- Direct collaboration with one of the founders
- Modern working conditions: shared office desk entitlement, MacBook, flexible working hours, and the option to work from home
- Unforgettable team events that strengthen cohesion and provide variety
- Attractive employee discounts for you as well as exclusive benefits for family & friends
