Fundraise Up

Account-Based Marketing Manager

Fundraise Up

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $100,000 - $110,000 per year

About the role

  • Execute account-based marketing programs targeting a defined set of Enterprise and Strategic accounts.
  • Design and coordinate 1:1 and 1:few ABM plays that engage key decision-makers and buying groups.
  • Partner with Sales to support account plans, opportunity progression, and executive engagement.
  • Develop personalized messaging, value narratives, and content experiences tailored to enterprise stakeholders.
  • Execute multi-channel ABM campaigns across LinkedIn, email, paid media, content hubs, direct mail, and events.
  • Support high-touch executive engagement initiatives including curated dinners, events, and account-specific experiences.
  • Conduct account research to identify buying group members, whitespace opportunities, and engagement signals.
  • Monitor account engagement, campaign performance, and pipeline impact across the target account portfolio.
  • Test new ABM approaches and engagement tactics to improve program effectiveness.

Requirements

  • 4-7 years of B2B marketing experience with strong exposure to enterprise demand generation, ABM, or strategic account marketing.
  • Demonstrated experience executing multi-channel ABM programs targeting complex buying groups.
  • Strong analytical skills with the ability to evaluate account engagement and pipeline signals.
  • Experience working closely with Sales teams to support account strategies and opportunity progression.
  • Ability to independently plan and execute marketing initiatives aligned with broader strategic objectives.
  • Experience using marketing and sales platforms - Salesforce, HubSpot, LinkedIn, and ABM or intent tools.
  • Comfort operating in fast-paced environments where priorities evolve and initiatives require adaptive planning.
Benefits
  • Health, Dental, and Vision insurance covered at 100% for employees, 80% for employee plus dependents, and 70% for employees plus family.
  • FSA and HSA Spending Account.
  • 20 days of vacation, 5 sick days, 11 company holidays plus an additional 1 floating holiday.
  • 401(k) plan with company match.
  • 100% Company-paid short-term disability, long-term disability, basic life insurance and AD&D.
  • Paid parental leave (12 weeks for primary caregivers / 6 weeks for secondary caregivers).
  • Generous home office stipend to support your remote workspace.
  • Annual professional development stipend to support your growth (e.g., workshops, courses, and seminars).
  • Charitable giving program and paid volunteer time off with registered non-profits.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
account-based marketingdemand generationmulti-channel marketingcampaign performance analysisaccount researchpersonalized messagingvalue narrativesengagement tacticspipeline impact evaluation
Soft Skills
analytical skillsindependent planningexecutive engagementcollaboration with salesadaptive planning