Product Marketing

• Support product launches, develop product marketing assets, and apply market insights to drive product-market fit
• Develop product positioning strategies and ensure consistent messaging across channels
• Leverage customer insights and market research to shape customer-centric strategies and refine product-market fit
• Develop and execute product marketing initiatives including messaging, marketing toolkits, launch scorecards and campaign assets for roadmap launches
• Establish and track KPIs to measure performance of product marketing initiatives and provide optimization recommendations
• Develop and optimize training, content, and tools to support the sales process and buyer journey
• Collaborate with cross-functional teams to align product marketing with business objectives
• Perform other related duties as required and assigned

Product Marketing Manager

Senior Director of Product Marketing

Center of Excellence Strategist – GTM

Product Marketing Manager

Senior Go-To-Market Strategy Manager

EBR Specialist, MIS