Senior ABM Manager

Frontify

Senior ABM Specialist designing and executing account-based marketing programs at Frontify. Collaborating with Sales and Brand teams to drive pipeline from high-value enterprise accounts.

Posted 5/13/2026full-timeNew York City • New York • 🇺🇸 United StatesSenior💰 $118,000 - $140,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and execute 1:1, 1:few, and 1:many ABM campaigns to generate and accelerate pipeline within target accounts
Partner with SDRs, Brand Marketing, and Partnerships to deliver coordinated multi-channel campaigns across inbound and outbound motions
Design and launch tailored campaigns -- including content, paid media, outbound support, and microsites -- aligned to specific industries, personas, and pain points
Apply an experimentation mindset by analyzing campaign performance, account intent data, and ROI to continuously optimize strategy and execution
Contribute to and help shape the MarTech stack (e.g., UserGems, DreamData, HubSpot, Mutiny)
Create targeted messaging and collateral tailored to specific accounts, industries, and buyer personas
Deliver monthly RoaS reporting, define benchmarks, and communicate a clear ROI narrative across Sales and Marketing
Collaborate with Creative Studio and Brand teams to continuously optimize campaign assets and performance

Requirements

What you’ll need

5+ years of experience in SaaS marketing with an enterprise focus, including at least 3 years in account-based marketing
Strong understanding of SaaS business models, enterprise sales cycles, and large account dynamics
Proven track record in demand generation, multi-channel campaign execution, and pipeline creation in close collaboration with sales teams
Hands-on experience with CRM systems (e.g., Salesforce), marketing automation tools (e.g., HubSpot), and ABM platforms (e.g., DreamData, UserGems, Mutiny)
Strong analytical mindset with the ability to translate data into actionable insights
Excellent cross-functional collaboration and communication skills
Comfortable operating in a fast-paced, evolving environment with a high degree of ownership

Benefits

Comp & perks

Medical, dental, and vision coverage with fully company-paid plan options
401k with 5% matching
A minimum of 25 days of PTO per year
Paid educational and wellbeing days off
Parental, bereavement, and sick leave
Wellbeing, learning and development, and commuter allowance
Home office setup budget
Weekly free office lunch
Workation: Work from inspiring locations around the world (45 days annually)
Invite to our summer company meet-up

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

account-based marketingdemand generationmulti-channel campaign executionpipeline creationdata analysisROI optimizationtargeted messagingcampaign performance analysisSaaS marketingenterprise sales cycles

Soft Skills

analytical mindsetcross-functional collaborationcommunication skillsownershipadaptability