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Senior Performance Marketing Manager – D2C, E-commerce
Front RowPerformance marketing manager driving D2C e-commerce growth for global brands at Front Row. Managing Google, Meta, and international paid media campaigns from Bratislava.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing D2C e-commerce marketing campaigns, utilizing Google Ads and Meta Ads to achieve measurable results. Proficient in project management, analytical thinking, and effective communication with clients and stakeholders.
Highest-signal resume keywords
Google Ads ManagementMeta Ads ManagementProject ManagementAnalytical ThinkingClient Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Google AdsGoogle Merchant CenterGoogle AnalyticsExcelD2C E-commerce MarketingPaid CampaignsScripts and AutomationsPresentation SkillsProblem-SolvingAttention to Detail
Soft Skills
Communication SkillsCritical ThinkingKnowledge SharingTime ManagementClient Relationship Management
Tools & Technologies
DV360TikTokRedditShopifyPowerPoint
Industry Keywords
Digital MarketingE-commerceCampaign OptimizationMedia Spend ManagementClient Reporting
About the role
Key responsibilities & impact- Analyse the needs of new clients and propose actionable digital marketing strategies suited to their goals and needs
- Identify and prioritize opportunities to improve and scale existing clients’ marketing strategies
- Manage client projects and take responsibility for delivering quantifiable results
- Implement strategies across Google Ads products, including Search Ads, Shopping Ads, PMax, YouTube, Display, Discovery, and Merchant Center
- Manage Meta Ads and other paid social campaigns
- Manage media spend for large-scale international campaigns against specific, measurable business goals
- Optimise marketing campaigns in relation to clients’ goals
- Educate, communicate with, and manage relationships with senior management across the client portfolio
- Regularly update and improve client reporting
- Prepare client reports in PowerPoint, video, and other formats
- Share best practices and tips with the team
- Teach and onboard new colleagues on online platforms
- Contribute to the internal wiki and write blog articles in the area of expertise
- Learn and practice new skills, including tactics on previously unused platforms
Requirements
What you’ll need- Excellent written and oral English communication skills, minimum level C1
- Minimum 3 years of proven hands-on experience managing D2C e-commerce marketing campaigns
- Experience with Google Ads, Google Merchant Center, and Google Analytics
- Experience testing Google advertising products beyond Search Ads, including Shopping, PMax, YouTube, Display, and Discovery
- Experience with Meta Ads, including Catalog Ads and ASC+
- Project management and project planning experience
- Analytical, contextual, and critical thinking
- Problem-solving ability with numerical data
- Strong presentation skills and willingness to work in a client-facing role
- Proficiency in Excel and ability to analyse numerical data and synthesize conclusions
- Willingness to share knowledge internally and externally
- Extreme attention to detail
- Ability to prioritize independently
- Ability to thrive in an upbeat, deadline-driven, fast-growing environment and manage multiple projects simultaneously
- Willingness to handle difficult conversations with clients
- Knowledge and experience with paid campaigns on DV360, TikTok, or Reddit would be beneficial
- Experience with Shopify would be beneficial
- Experience with scripts and automations would be beneficial
Benefits
Comp & perks- Starting salary from 2700 EUR gross per month
- Extra vacation days
- Flexible working hours
- Flexible place of work - 3 home office days per week
- Private pension contribution (3rd pillar)
- Summer office – this year’s destination is Paris
- 100% pay on sick leave for the first 2 days of illness
- 100% coverage of meal contribution & Multisport Card
- Mobile phone contract for both business and personal use
- 2 hours per week of fixed time for reading & learning of your choice
- Unlimited education budget & hands-on support in your learning path
- Employee Wellbeing Program – Work & Life Coaching & Counselling with our external partner
- Regular team building & team spirit events (monthly Team Breakfasts, Games nights, Cultural Nights, Table Tennis tournament and much more)
- Annual volunteer days
- Employee Referral Program
- Relaxed and dog-friendly work environment
- International relocation support can be agreed on if needed
- Working on large-scale, international marketing campaigns for well-known brands in an international environment
- Working with and learn from some of Germany’s top digital marketing minds