Digital Media Specialist – Paid Media, Temporary Contract
Freudenberg Group
contract
Posted on:
Location Type: Remote
Location: United States
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About the role
- Support the onboarding of a new Marketing & Media Reporting tool with the team.
- Assist in development of cross-channel media reporting dashboards.
- Understand and enforce UTM and media naming convention structure for data cleanliness.
- Support full-funnel Brand and Retailer media programs across TikTok, Meta, YouTube, and Google.
- Partner with brand on creative assets need for paid campaigns.
- Conduct competitor audits on key channels and present key findings.
- Assist our web manager on any related website needs.
- Support MiKMak landing page measurement and analysis in partnership with the web manager.
- Understand current marketing trends in key media channels.
- Support agency partner management.
Requirements
- College degree preferred, with a focus in Digital Marketing, Communications, Media, and/or other related Business field.
- Preferred 5+ years experience developing Paid Media campaigns.
- Proficient in Microsoft Office Suite (including Excel, PowerPoint).
- Ability to analyze data and transform insights into compelling, audience-focused narratives across digital platforms.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
Benefits
- Health insurance
- Professional development
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Paid Media campaignsdata analysiscross-channel media reportingUTM structuremedia naming conventionslanding page measurementcompetitor auditsdigital marketingaudience-focused narratives
Soft Skills
analytical skillsproblem-solving skillscommunication skillsinterpersonal skillsteamworkindependence