Customer Marketing Manager
Freshpaint
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $140,000 - $185,000 per year
Job Level
Mid-LevelSenior
About the role
- Own Freshpaint’s customer storytelling and advocacy strategy — identifying, developing, and amplifying customer stories across all channels.
- Manage the end-to-end process for customer quotes, testimonials, and case studies — from identifying and capturing stories to securing approvals and developing assets.
- Create customer story-driven enablement materials — slides, sound bites, success metrics, and use cases that empower teams to easily and consistently share our customers’ successes.
- Build and maintain a central repository of customer stories and proof points for marketing and sales enablement.
- Partner with Account Management to act as the central coordination point for customer asks, balancing requests across events, sales, marketing, and product to protect relationships.
- Manage and grow our roster of customer speakers for both Freshpaint-led and industry events.
- Drive the strategy to extend and energize the community we’ve organically built through live events year-round, creating lasting engagement and connection beyond the event itself.
- Collaborate cross-functionally with Product Marketing, Customer Success, Demand Gen, and Events to ensure customer narratives are integrated across Freshpaint’s marketing and go-to-market touchpoints.
Requirements
- 5+ years of experience in Customer Marketing, Product Marketing, or Customer Success within B2B SaaS.
- A track record of managing customer storytelling efforts and building customer advocacy programs.
- Exceptional writing and storytelling skills. You craft compelling customer narratives and case studies that bring product impact to life.
- Strong verbal communication and executive presence. You’re confident engaging with senior leaders at large enterprises and representing Freshpaint with credibility.
- A true cross-functional partner. You build alignment and momentum across Marketing, Sales, Product, and Customer Success to elevate customer storytelling company-wide.
- A customer-first mindset. You know how to listen deeply, build trust, and turn relationships and results into stories that will resonate with our target audience.
- Experience managing customer speakers for events and industry opportunities.
- Experience working with customers who have tight approval processes for logo use, quotes, or public participation is helpful, but not required.
Benefits
- Competitive pay + generous equity (10-year exercise window)
- Fully remote (U.S. only) with a $150/month coworking stipend
- Half-day Fridays, every Friday
- Unlimited PTO—with a *required* 2-week minimum
- Top-tier health, dental & vision (100% covered for you, 80% for dependents)
- 2 “Treat Yourself” days a year—$100 and a day off, just because
- Generous parental leave
- Epic offsites twice a year (past trips: Greece, Jackson Hole, Cabo, wine country + more)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
customer storytellingcustomer advocacy programscase studiescustomer quotesenablement materialssuccess metricsuse casesevent managementcross-functional collaborationB2B SaaS
Soft skills
writing skillsstorytelling skillsverbal communicationexecutive presencecross-functional partnershipcustomer-first mindsetlistening skillstrust buildingrelationship managementengagement