Fresh Clinics

Marketing Manager

Fresh Clinics

full-time

Posted on:

Location: 🇦🇺 Australia

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Job Level

Mid-LevelSenior

About the role

  • Reporting to the Senior Marketing Manager (Claire Deane) as the go-to Marketing Manager for Fresh Health
  • Balance strategy and execution, brand building and lead generation for a new venture
  • Shape how Fresh Health shows up in market and craft stories that resonate with clinicians and consumers
  • Develop training, collateral and resources to enable nurses to better deliver patient results through proactive hybrid healthcare
  • Launch campaigns across digital, content, social, events, and partnerships to drive awareness and conversion
  • Create clear, engaging, compliant messaging and ensure consistency with clinical, commercial, and product teams
  • Experiment, track performance, test channels, and optimise campaigns
  • Build sales enablement resources, onboarding content, and campaign assets
  • Collaborate externally with partners on co-branded activations, events, and content

Requirements

  • Proven generalist marketing experience spanning digital, content, communications, events, and campaigns
  • Track record of taking products or ventures to market and driving awareness through to conversion
  • Strong copywriting and storytelling skills: able to create messaging that’s clear, engaging, and tailored for different audiences
  • Experience in B2B2C - enabling Fresh Members to deliver services to their patients with education, training and assets
  • Experience working within regulated or complex industries (health, finance, tech, SaaS) and compliance standards (bonus if you know Ahpra guidelines!)
  • Hands-on skills with modern marketing tools (HubSpot, Canva/Adobe Suite, Notion or similar)
  • Self-starter mindset: comfortable working autonomously, prioritising multiple projects
  • Thrives in fast-paced, growth environments where flexibility and bias to action matter
  • You must be based in Australia and have full working rights (citizen, permanent resident, or relevant visa holder)
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