Freelance Latin America

Marketing Assistant

Freelance Latin America

part-time

Posted on:

Location Type: Remote

Location: Venezuela

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About the role

  • Execute and manage day-to-day marketing activities across social media, email, and direct outreach channels
  • Schedule and publish content on LinkedIn, Instagram, and Facebook
  • Design simple marketing visuals using Canva
  • Repurpose long-form content into short-form posts and reels
  • Engage with target audiences through comments, reactions, and direct messages
  • Build and manage targeted lead lists aligned with ideal customer profiles
  • Execute LinkedIn, email, and messenger outreach campaigns
  • Maintain consistent follow-up and outreach sequences
  • Log and manage all lead activity within the CRM system
  • Build and manage email marketing campaigns and nurture sequences
  • Maintain clean, organized CRM data including lead stages, tags, and segmentation
  • Support CRM and marketing automation workflows
  • Track performance metrics related to engagement, leads, demos, and conversions
  • Prepare simple weekly or monthly performance summaries
  • Use AI tools to support content creation and outreach drafts, with full human review and quality control
  • Assist with marketing collateral, lead magnets, blog content, and website updates as needed

Requirements

  • Minimum 2 years of experience in B2B digital marketing or lead generation
  • Experience managing social media, email campaigns, and outbound outreach
  • Comfortable working with CRM systems and managing lead data
  • Strong organizational skills and attention to detail
  • Ability to work independently and meet deadlines
  • Experience with LinkedIn outreach and lead generation campaigns
  • Professional written and verbal communication skills
  • Strong assets (nice to have):
  • Experience with Zoho CRM, Zoho Marketing Automation, or Zoho One
  • Familiarity with LinkedIn Sales Navigator
  • Experience in construction, trades, or B2B SaaS marketing
  • Experience supporting subscription-based products
  • Comfort using AI tools responsibly in marketing workflows
Benefits
  • Fully remote work environment
  • Stable, long-term collaboration
  • Clear scope of responsibilities and structured workflows
  • Training and onboarding support
  • Opportunity to work with international teams
  • Exposure to modern tools and professional processes
  • Supportive and collaborative work culture
  • Opportunity for skill development and career growth
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B digital marketinglead generationsocial media managementemail marketingcontent creationCRM managementmarketing automationperformance trackingdata segmentationoutreach campaigns
Soft Skills
organizational skillsattention to detailindependencedeadline managementwritten communicationverbal communication