Corporate Business Development Director

Freedom Health & Optimum HealthCare

Corporate Business Development Director leading strategic growth initiatives in a multi-state behavioral health organization. Responsible for driving marketing performance and supporting program development across various facilities.

Posted 5/20/2026full-timeLake Charles • Louisiana • 🇺🇸 United StatesLead💰 $110,000 - $125,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and execute strategic business development and marketing plans across multiple behavioral health facilities and states
Partner with executive leadership on organizational growth initiatives and new service development opportunities
Lead and support startup development projects and expansion efforts
Analyze facility marketing performance, referral trends, census activity, and community development data
Prepare and present daily, weekly, and monthly business development reports and analytics
Train, onboard, mentor, and support facility Service Development Directors and Representatives
Assist facility CEOs/Program Administrators with coaching, accountability, and performance management of business development teams
Build and maintain strong referral source relationships with healthcare providers, community organizations, and strategic partners
Identify opportunities for market growth, community outreach, and service line expansion
Ensure compliance with healthcare regulations, ethical marketing practices, and organizational standards
Collaborate with operational and clinical leadership to align business development strategies with patient care goals
Support community engagement activities, networking events, and professional outreach efforts
Utilize technology, CRM systems, reporting tools, and mobile applications to track performance and maintain communication

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business Development, Healthcare Administration, or related field preferred
Equivalent healthcare business development experience may be considered in lieu of degree
Minimum of 1 year of consecutive experience in healthcare marketing, admissions, or business development with demonstrated measurable success
Previous leadership experience managing or mentoring business development or sales teams required
Behavioral health or psychiatric healthcare experience strongly preferred
Experience with multi-site healthcare operations preferred

Benefits

Comp & perks

Opportunity to lead growth initiatives across a rapidly expanding behavioral health organization
Executive-level collaboration and leadership development
Meaningful impact on patient access and community healthcare services
Dynamic, fast-paced environment with opportunities for advancement
Competitive compensation and benefits package

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

business developmentmarketing plansdata analysisperformance managementcommunity outreachservice line expansionreportingcoachingmentoringstrategic planning

Soft Skills

leadershipcommunicationrelationship buildingorganizational skillsteam managementaccountabilitycollaborationtrainingpresentation skillsnetworking

Certifications

Bachelor’s degree in MarketingBachelor’s degree in Business DevelopmentBachelor’s degree in Healthcare Administration