About the role
- Scale Creator Partnerships
- Build and launch a multi tiered creator program (tiering, rate cards, test plans)
- Secure and activate 50+ high impact creators across TikTok, YouTube, Instagram, and podcasts
- Expand Affiliate and Social Commerce Program
- Build and launch a publisher + influencer affiliate program with tiered commission structures
- Drive at least 20% of total partnership revenue through affiliate channels within 12 months
- Fully own TikTok Shop P&L (assortment, pricing, promos, seeding, livestreams, reviews)
- Achieve channel level profitability within payback window (CPA, iROAS, MER)
- Build and activate a network of 200+ TikTok Shop affiliates/creators within 12 months
- Revenue & ROI Targets
- Hit partnership revenue targets set with Growth leadership
- Maintain detailed partner scorecards (CPC, CTR, CVR, AOV, refund rate, LTV)
- Deliver a meaningful share of Freebird new customer growth via partnerships
- Systems & Processes
- Implement scalable workflows and tools to manage 200–300 active creators with fewer than 2 FTEs
- Ensure brand safety, FTC compliance, whitelisting/spark ad rights, and licensing enforcement with zero violations
- Cross Functional Integration
- Collaborate with Creative, Product, and Marketing on briefing, content review, and campaign launches
- Ensure at least 90% of partnership campaigns launch on time and align with brand messaging
Requirements
- Strategic & Analytical: Defines revenue driven strategies, sets channel level targets, and is fluent in performance marketing KPIs
- Executional Excellence: Proven ability to scale programs from 0 to 1; detail oriented in compliance and contracts
- Negotiation & Influence: Skilled at sourcing, closing, and managing deals with creators, agencies, and platforms
- Platform Expertise: Deep knowledge of TikTok, Instagram, YouTube, podcasts, affiliate networks, and tracking platforms
- Entrepreneurial Mindset: Scrappy, resourceful, thrives in high growth and ambiguous environments
- Relationship Builder: Established network of creator and agency relationships; trusted external partner
- Leadership & Collaboration: Works cross functionally and can eventually build and manage a small team
- Be part of a rocketship brand in growth mode with massive untapped opportunity
- Own a critical growth channel with full executive support and budget
- Work with a world class growth, product, and creative team that moves fast and executes at a high level
- Shape the future of how creators drive commerce and build a first of its kind engine
- Competitive salary + performance based bonuses
- Health, dental, and vision insurance
- 401(k) with company match
- Unlimited PTO & flexible work hours
- Fully remote team
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
performance marketing KPIsaffiliate marketingP&L managementrevenue targetscompliancecontract managementcampaign managementdata analysiscreator program developmentnetwork building
Soft skills
strategic thinkinganalytical skillsexecutional excellencenegotiationinfluencerelationship buildingleadershipcollaborationdetail orientedentrepreneurial mindset