Franklin Electric

Central Regional Sales Manager

Franklin Electric

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Define the structure for the market including a clear definition of use of reps, technical resources, and customer service to drive growth
  • Develop clear key performance indicators for the segment in line with the long-range plan and the annual plan goals.
  • Understand market trends and long-term objectives to collaborate with product management and ensure our strategy is in line with the future needs of the segment
  • Develop a detailed growth strategy for each market segment, distributor and contractor targets
  • Drive a SWOT analysis for the segment and define goals to continuously improve on weaknesses and capitalize on opportunities.
  • Determine the training and development needs for the key commercial team in the segment, including employees and reps/distributors, as necessary.
  • Lead the planning process for the segment for annual planning and long-range strategic planning
  • Determine appropriate marketing materials for the segment drive creation and distribution of materials as part of the strategy.
  • Coordinates and attends state and regional trade shows.
  • Support the quality team on all customer complaints within the segment
  • Data-driven decision making
  • Develops and manages the assigned sales staff’s selling capabilities within an assigned geographic region. Monitors and maintains sales goals.
  • Develops short- and long-term forecasts, budgets, strategies, and marketing programs required to meet sales objectives.
  • Contracts with independent representatives to achieve sales goals, as necessary.
  • Works with product teams to develop products that will grow sales and profitability. Provides feedback to product managers to meet customer needs.
  • Works with the marketing team to ensure that marketing such as collateral, packaging, catalogs, Internet presence, etc., meets customer demand.

Requirements

  • Bachelor’s degree in business, business management, marketing, engineering technology, or a related field (preferred).
  • Seven to ten years of relevant experience in sales, marketing, product management, or a related field (preferred).
  • Intermediate Skills: Microsoft Office suite, CRM.
Benefits
  • Hybrid remote work arrangements
  • Generous paid time off & holidays
  • Paid parental leave & on-site motherhood rooms
  • On site café & complimentary beverage stations
  • Indoor fitness facility & outdoor walking paths
  • 401(k) with matching & service contributions
  • Health, dental, vision, life insurance
  • Short & long-term disability
  • Fertility & adoption support
  • Undergraduate & graduate tuition reimbursement
  • Professional development assistance
  • Health & wellness programs
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales managementstrategic planningmarket analysisSWOT analysiskey performance indicatorsforecastingbudgetingmarketing strategydata-driven decision makingtraining and development
Soft Skills
leadershipcollaborationcommunicationorganizational skillsproblem-solving