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Field Marketing Manager – Medical Devices
FortiveField Marketing Manager responsible for local execution of marketing activities in EMEA countries. Collaborating with central marketing teams and managing budgets for effective marketing strategies.
About the role
Key responsibilities & impact- Execute marketing and strategic plan implementation at cluster level
- Collaborate closely with the cluster leader to deliver key business priorities
- Coordinate and support new product launches across the cluster
- Plan and run campaigns and events to drive and accelerate technology adoption
- Build and maintain collaboration with Key Opinion Leaders (KOLs) and industry associations
- Organize third-party and ASP-led events, including training days
- Develop and implement local tactical marketing programs and campaigns to support the sales pipeline and revenue growth
- Design, execute, and analyze Voice of Customer (VoC) initiatives
- Support account-based marketing (ABM) initiatives
- Develop and execute event and tradeshow project plans, including event objectives, budget management, logistics coordination, demand-generation strategy, marketing campaigns, on-site roles and responsibilities
Requirements
What you’ll need- Bachelor’s degree required
- Minimum 5 years of experience in a similar role within healthcare, and minimum 2 years experience in Medical Devices
- Experience with digital marketing campaigns preferred
- Proven experience in planning and coordinating corporate events and/or tradeshows
- Ability to manage complex projects independently with minimal supervision
- Highly detail-oriented and well organized, with strong logistical skills
- Experience in developing and localizing marketing materials to meet cluster-specific needs
- Excellent communication and interpersonal skills
- Strong ability to manage budgets, including planning, forecasting, and ensuring adherence to forecasts
- Experience in: Creation and maintenance of marketing materials
- Development of communications and newsletters
- Fluent in English, both written and spoken; German is strongly preferred, French is a plus
- Strong proficiency in the Microsoft ecosystem (Word, Excel, PowerPoint, Teams, Notes)
Benefits
Comp & perks- remote role with residence near a major international airport
- Travel requirement: approximately 20–30%
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingevent planningproject managementbudget managementmarketing material developmentVoice of Customer (VoC) initiativesaccount-based marketing (ABM)campaign executionlogistics coordinationdemand-generation strategy
Soft Skills
detail-orientedorganizational skillscommunication skillsinterpersonal skillsindependent managementcollaborationstrategic planninganalytical skillsproblem-solvingcreativity