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Fortive

Email Marketing Specialist – Global

Fortive

Email Marketing Specialist executing HubSpot email marketing and automation programs at Hengstler-Dynapar, a global leader in industrial feedback solutions.

Posted 5/22/2026full-timeRemote • North Carolina • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Build, QA, and execute HubSpot emails for newsletters, product launches, promotions, events, and distributor co‑marketing.
  • Own end‑to‑end execution: templates, assets, personalization tokens, workflows, approvals, rendering QA, and final send.
  • Collaborate on email copy — refining messaging for clarity, persona relevance, and performance.
  • Maintain a consistent, high‑quality execution standard across brands and BUs.
  • Build and maintain advanced smart lists using persona, industry, product line, account lists, lifecycle stage, region, and engagement behavior.
  • Own email performance measurement, including Open Rate, CTR, CTOR, Conversion Rate, Engagement over time, etc.
  • Design, build, and optimize complex HubSpot workflows for nurture, onboarding, re‑engagement, events, and persona‑based campaigns.

Requirements

What you’ll need
  • 3 - 5+ years hands‑on experience executing email marketing programs in HubSpot (Marketing Hub)
  • Strong understanding of email attribution, funnel impact, and performance metrics.
  • Proven ability to build segmented audiences and automated workflows.
  • High attention to detail and a rigorous QA mindset.
  • A true self‑starter — proactive, organized, resourceful, and comfortable operating independently across multiple BUs.
  • Strong collaboration skills; able to work with PMMs, Sales, Digital Marketing, and regional stakeholders.
  • Experience with multi-language emails or EMEA localization is a plus.

Benefits

Comp & perks
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Remote work options

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
email marketingHubSpotemail attributionperformance metricsautomated workflowssegmented audiencesQA mindsetemail performance measurementOpen RateConversion Rate
Soft Skills
attention to detailself-starterproactiveorganizedresourcefulcollaborationcommunication