Fortive

Graphic Designer

Fortive

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Develop and maintain Gordian Brand guidelines for all visual components of our brand and ensure all customer-facing content and platforms adhere to the guidelines
  • Develop and implement comprehensive visual and creative marketing strategies to support brand objectives and marketing goals.
  • Collaborate with cross-functional teams, including marketing, product and sales, to ensure cohesive and impactful visual communications.
  • Oversee the creation of visual assets, including graphics, videos, trade show booth animations, presentations and other multimedia content for various platforms (web, social media, print, etc.).
  • Ensure all visual content aligns with brand guidelines and maintains a consistent look and feel across all channels.
  • In partnership with our campaign owners, brainstorm and contribute creative ideas for visual content that resonates with our target audience and drives engagement
  • Bring creative vision to life by overseeing creative development of media productions from concept through execution
  • Manage the creative process from concept to completion, including brainstorming, storyboarding, production, post-production and maintaining the Digital Asset Management system (Canto).
  • Stay up-to-date with industry trends and best practices in visual and creative marketing to continually enhance our strategies.
  • Analyze the performance of visual content and campaigns, providing insights and recommendations for optimization.

Requirements

  • Bachelor’s degree in Marketing, Graphic Design, Visual Arts or a related field.
  • Minimum of 5 years of experience in visual and creative marketing, ideally in the software/technology industry.
  • Strong portfolio showcasing a range of creative work, including graphic design, video production and/or multimedia content.
  • Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
  • Proficiency in Microsoft PowerPoint and Microsoft Word.
  • Proficiency in design and video editing software (e.g., Adobe Creative Suite, Final Cut Pro, etc.).
  • Strong understanding of branding, visual storytelling, and digital marketing principles.
  • Exceptional communication and presentation skills.
  • Ability to think strategically and translate business goals into compelling visual content.
Benefits
  • We offer an excellent benefits package including medical, dental, vision, life and LTD insurance, HSA, and a 401(k) retirement plan.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
graphic designvideo productionmultimedia contentbrandingvisual storytellingdigital marketingproject managementcreative marketing strategiesperformance analysiscontent optimization
Soft Skills
communicationpresentationstrategic thinkingcollaborationcreativitytime managementproblem-solvingadaptabilityattention to detailteamwork