
Customer Success Associate
Forma
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Provide ongoing support to a portfolio of standard customers, serving as a consistent point of contact to help customers adopt core product features and achieve early success.
- Execute proactive, scalable customer engagement programs, including scheduled check-ins, adoption reminders, webinars, group trainings, and mass email campaigns in partnership with the Customer Education team.
- Monitor customer health indicators, usage trends, and engagement signals to identify customers who may need additional outreach or support.
- Proactively reach out to customers showing early signs of disengagement or confusion, using defined playbooks and guidance.
- Respond to customer inquiries in a timely and organized manner, ensuring follow-ups are completed and no requests are left unresolved.
- Provide basic product guidance and troubleshooting for common questions, and coordinate with Support, Product, or other internal teams when escalation is required.
- Keep customers informed on the status of open questions, requests, or issues, communicating clearly and setting appropriate expectations around next steps and timelines.
- Support customer renewals in an auto-renewal model, including outreach, coordination, and issue resolution, with ongoing guidance from management and CX leadership.
- Identify and surface potential expansion or cross-sell opportunities based on customer needs and product usage, partnering with Account Management for execution.
- Share recurring customer feedback, trends, and insights with internal teams to help improve the customer experience and inform product and process improvements.
- Collaborate closely with Support, Operations, Education, Implementation, and Product teams to help scale and refine our standard customer success approach.
Requirements
- 2 - 3 years of experience in a customer facing role
- Strong written and verbal communication skills, with the ability to send clear, concise, and customer-friendly messages.
- Highly organized and dependable, with the ability to manage multiple customer interactions and follow-ups simultaneously.
- Comfortable working within defined processes, playbooks, and guidance while maintaining a customer-first mindset.
- Ability to recognize when a customer needs assistance and proactively offer help before issues escalate.
- Familiarity with using customer data, usage reports, or health indicators to guide outreach and prioritization.
- Solid understanding of core product functionality, with the ability to answer common customer questions and explain features at a high level.
- Good judgment around escalation, knowing when to involve internal teams rather than attempting to resolve issues independently.
Benefits
- Remote-first working environment
- Medical, dental and vision insurance plans
- Employee wellness program
- Home Productivity program
- Team building program
- 401(k) savings plan
- Flexible PTO policy
- 12 weeks Parental Leave + 4 additional weeks for the Birthing Parent
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Soft skills
strong written communicationstrong verbal communicationhighly organizeddependablecustomer-first mindsetproactive assistancegood judgmentability to manage multiple interactionsclear communicationability to follow defined processes