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General Manager, EV Utilities
Ford Motor CompanyGeneral Manager overseeing Ford's Electric Vehicle Utilities segment, driving strategies and market performance. Leading brand marketing and product teams across a global ecosystem.
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Translate Ford’s long-term EV vision into actionable, high-impact segment strategies, determining resource allocation, capital investments, and cycle plan prioritization.
- Own the North American (NA) Retail Strategy and execution for the EV Utilities segment, ensuring alignment with overall enterprise goals.
- Lead high-priority strategic studies and initiatives aimed at optimizing platform efficiency, reducing material costs, and maximizing market competitiveness.
- Define target portfolio roles, product positioning, and volume/share expectations to shape the future of Ford's EV utility business.
- Accountable for the comprehensive budget, end-to-end P&L, and business performance of the EV Utilities segment.
- Identify and operationalize profit optimization opportunities across the vehicle lifecycle, executing rigorous Profit Improvement Actions (PIAs).
- Lead cross-functional Vehicle Line Performance Reviews, Technical Value Management (TVM) initiatives, and warranty reduction projects to drive quality and cost efficiencies.
- Maintain direct line responsibility for the EV Utilities Brand Marketing teams, ensuring cohesive, high-impact brand positioning and market execution.
- Partner with Product Marketing to leverage deep customer insights, defining the optimal market equation, pricing strategies, and product mix.
- Oversee the development and execution of world-class Go-To-Market (GTM) launch plans, vehicle reveals, dealer engagement strategies, and customer experience initiatives.
- Forge strong, collaborative partnerships across a highly matrixed organization, including Design, Communications, Engineering, Manufacturing, Finance, and Supply Chain.
Requirements
What you’ll need- Bachelor’s degree in Business Administration, Marketing, Engineering, Finance, or a closely related field.
- 12+ years of progressive professional experience in general management, brand marketing, or product leadership (or 10+ years of experience with a Master’s degree/MBA).
- Proven track record of executive-level leadership, with demonstrated success managing large, cross-functional organizations and substantial budgets/P&Ls.
- MBA or Master’s degree in a technical or business field (you may also have).
- Extensive experience in the automotive, clean-tech, or consumer technology sectors, with a deep understanding of EV technology, charging ecosystems, and software-defined vehicle concepts.
- Exceptional commercial acumen, with a proven history of successfully launching major vehicle programs or consumer products and managing complex P&Ls.
- Highly developed communication and negotiation skills, with a demonstrated ability to influence senior executives and lead successfully within matrixed global structures.
- Strong analytical and problem-solving capabilities, with experience leading teams through ambiguous, fast-paced, and unprecedented market transitions.
Benefits
Comp & perks- Immediate medical, dental, vision and prescription drug coverage
- Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
- Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
- Vehicle discount program for employees and family members and management leases
- Tuition assistance
- Established and active employee resource groups
- Paid time off for individual and team community service
- A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
- Paid time off and the option to purchase additional vacation time.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
budget managementP&L managementprofit optimizationmarket strategyproduct positioningGo-To-Market (GTM) planningvehicle lifecycle managementcross-functional leadershipanalytical skillsproblem-solving
Soft Skills
executive leadershipcommunication skillsnegotiation skillsinfluencing skillscollaborationstrategic thinkingteam leadershipcustomer insightsorganizational skillsadaptability
Certifications
MBAMaster’s degree