Ford Motor Company

Senior Manager – Customer Analytics, Intelligence

Ford Motor Company

full-time

Posted on:

Location Type: Hybrid

Location: Dearborn • Missouri • 🇺🇸 United States

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Job Level

Senior

Tech Stack

AWSAzureCloudGoogle Cloud PlatformPythonTableau

About the role

  • Develop and maintain demand map to serve as a common framework for the enterprise to collaborate around opportunities. Thoroughly understand the theory, structure, process, and data behind the demand map to be an informed ambassador of it.
  • Integrate quantitative trend signals to ensure the map provides insights into future-oriented opportunities.
  • Extend the demand map to support strategic decisions in key global regions and Ford business units.
  • Work with strategy, planning, PD, GCI, GDIA, and marketing teams to ensure their processes are tied into the demand map where possible; and also ensure their needs for exploratory direction are met by the demand map.
  • Maintain ultimate expertise in the data within the demand map. Be the most knowledgeable people about each part of the demand map.
  • Oversee data acquisition, merging and cleaning, as well as analytical model development and deployment. Participate in peer-reviewed analytical forums to ensure models have the best quality and share lessons learned, new skills and tools.
  • Lead a team of analytical experts and strategic thinkers that provides thought leadership in strategic studies.
  • Establish tools for transparent self-service access to the data and analytical tools in the demand map. Provide users the training they need to use data and tools responsibly, as well as access to your team's expertise to avoid mis-use.
  • Lead enterprise efforts to identify and evaluate new customer opportunities, serving different business units as internal customers. Demonstrate leadership and subject matter expertise in enterprise studies.

Requirements

  • Bachelor's degree in a quantitative field such as Business Analytics, Statistics, Economics, Computer Science, Engineering or equivalent combination of relevant education and experience.
  • Passion for studying people through data - especially quantitative data.
  • High interest in Ford’s strategic choices and their long term impact on business operations
  • Creativity and curiosity applied to analyzing and visualizing data in new ways
  • 7+ years in a blend of roles such as consulting, advanced portfolio planning, product concepting, corporate strategy, and consumer insights.
  • 3+ years of experience leading large quantitative analyses, including modeling and segmentation studies
  • 3+ years in early-phase concepting or upstream product management.
  • 3+ years managing direct reports and cross-functional project teams.
  • 10+ years of working experience
  • Demonstrated expertise in consumer research methodologies and AI-based insight generation.
  • Proficiency at survey development and statistical analysis methods
  • Skilled storyteller who can distill complex analytical journeys down to clear stories appropriate for executive audiences
  • Experience, expertise or degree in business, especially business strategy
  • Experience with customer segmentation, including in non-automotive industries
  • Knowledge of the automotive industry including, brands, vehicles, segments, attributes, features.
  • Highly empathetic people leader, passionate about developing team members, fostering a collaborative and inclusive environment, and nurturing talent within a large, global enterprise
  • Experience bringing new product concepts to life
  • Technical proficiency with leading data visualization tools (e.g., Tableau, Power BI), statistical programming languages (e.g., R, Python, SAS), and experience working with cloud-based data platforms (e.g., Google Cloud Platform, Azure, AWS).
  • Master’s degree (MBA, MS, or equivalent)
Benefits
  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
  • Paid time off and the option to purchase additional vacation time.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
data acquisitiondata cleaninganalytical model developmentquantitative analysissurvey developmentstatistical analysiscustomer segmentationconsumer research methodologiesAI-based insight generationupstream product management
Soft skills
leadershipstorytellingcreativitycuriosityempathycollaborationteam developmentstrategic thinkinganalytical thinkingcommunication
Certifications
Bachelor's degreeMaster's degree (MBA, MS or equivalent)