Head of Paid Acquisition

Forbes

Head of Paid Acquisition managing a multi-million dollar paid media program at DoorLoop. Responsible for end-to-end ownership of all paid channels and driving performance analytics.

Posted 7/29/2026full-timeNew York City • New York • 🇺🇸 United StatesLead💰 $200,000 - $240,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive expertise in performance marketing with a focus on managing significant paid media budgets and implementing advanced AI-driven workflows. Proficient in data fluency and attribution modeling to optimize marketing strategies and drive revenue growth.

Highest-signal resume keywords

Performance Marketing ManagementAI Integration and AutomationSQL Data FluencyB2B SaaS MarketingCreative Testing and Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Google AdsMeta AdsBing AdsPythonJavaScriptSQLBigQueryLookerAnomaly DetectionAttribution Modeling

Soft Skills

Analytical ThinkingCollaborationProblem SolvingCreative MindsetOwnership

Tools & Technologies

N8nMakeCustom GPTsBid Management ToolsReporting Dashboards

Industry Keywords

B2BB2B2CInbound MarketingLead QualificationClosed-Loop Measurement

Tech Stack

Tools & technologies

BigQueryJavaScriptPythonSQL

About the role

Key responsibilities & impact

Own and operate all paid channels (Google, Bing, Meta, and future channels including TikTok, LinkedIn, Reddit, programmatic) with hands-on day-to-day management of campaigns, bids, budgets, and structure.
Build and maintain a proprietary AI-augmented workflow stack — custom GPTs, n8n/Make automations, anomaly detection scripts, and bid management tools — that compounds efficiency over time.
Drive full-funnel attribution by implementing server-side CAPI, offline conversion imports, and a closed-loop measurement model connecting paid spend to Lead → MQL → SQL → closed-won revenue.
Lead a systematic creative testing program (30–50 net-new ad variants/month on Meta), briefing creative resources and iterating on performance data with structured test-and-learn frameworks.
Collaborate with product/web on landing page strategy and conversion rate experimentation tied directly to paid traffic outcomes.
Build and own a daily reporting dashboard and blended performance reporting (CAC, MER, LTV ratios) that gives the CMO and CFO real-time visibility into paid efficiency.
Identify and graduate new paid channels from small-scale tests to scaled spend, with a clear framework for channel qualification and budget reallocation.

Requirements

What you’ll need

7+ years of hands-on performance marketing experience managing $5M+/year in paid spend, with direct ownership of campaigns — not oversight of an agency.
Hands-on ownership of at least 2 of Google Ads, Meta Ads, or Bing Ads at $300k+/month each, with verifiable results and account-level examples you can walk through.
Verifiable AI integration in your daily workflow — Claude code expertise, custom GPTs, agents, n8n/Make automations, Python/JavaScript scripts, or equivalent — you can demo your actual stack, not just describe it.
SQL or warehouse-level data fluency (BigQuery, dbt, Looker, or similar) — you can write a query, build a dashboard calculation, and define your own attribution logic without waiting on a data team.
B2B or B2B2C SaaS background with a strong inbound-motion understanding — you know what an MQL is, how lead quality degrades, and how to connect paid spend to pipeline metrics.
True IC operator mindset — you want to be in the accounts, building the tools, and shipping the work, not managing people who do those things.

Benefits

Comp & perks

Unlimited paid time off: take unlimited personal, sick, and vacation days.
401(k): plan for retirement with 4% matching and instant vesting.
Medical, dental, and vision insurance: we offer medical coverage for employees through United Healthcare and dental and vision coverage through Guardian, with 25% coverage for dependents across all plans.
Life insurance: $100,000 policy fully covered by DoorLoop.
Disability insurance: short- and long-term disability insurance fully covered by DoorLoop.
Paid parental leave: paid maternity and paternity leave for birth and adoption.
Monthly stipend: a dedicated budget for work-related expenses.
Best-in-class equipment: Get a company laptop and all the top-tier tools to set you up for success.