Reservation Sales Executive – 9 month Fixed Term Contract

Fora

Reservations Executive at Fora responsible for driving meeting room revenue and client management. Engaging with clients, upselling services, and exceeding sales targets while supporting operational teams.

Posted 5/11/2026contractLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Be the first point of contact for new and existing external clients for Meeting Rooms as well as internal and external clients for Events by telephone, email or leads from the website.
Qualify clients through analysis pre-call to learn about their business and potential needs.
Liaise with the prospective client and confidently qualify all leads and offer the best and most suitable solution for them.
Upsell meeting room bookings to events when required to drive revenue.
Convert enquiries to bookings through objection handling and detailed discussion around the portfolio.
Upsell catering, tea/coffees and other add-ons.
Deliver and exceed daily/weekly KPIs set by your sales manager.
Work effectively as part of a team towards group KPIs and targets.
Manage and update leads and opportunities in Sales Force.
Invoice clients and process payments.
Ensure smooth handover to operational teams.
Have expert knowledge of all buildings; their events spaces and their meeting rooms and USPs.
Being aware of company revenue targets and individual building targets.
Support building teams to hit monthly targets, sell new buildings, promote offers or packages.
Understand competition with proximity to our buildings.
Support central sales team with general sales enquiries and sales line when required.

Requirements

What you’ll need

Sales experience in a fast paced environment is ideal
Excellent written and verbal communication skills.
Numerate and IT literate.
Hands-on team player with strong problem solving ability and exceptional attention to detail.
Possess a flexible and resilient attitude.
Able to multi task and work well under pressure.

Benefits

Comp & perks

Core working hours with flexibility – because life doesn’t run 9–5
Two weeks ‘Work from Anywhere’ – swap your desk for a beach, a mountain… anywhere that inspires you
28 days’ annual leave + bank holidays
Your birthday off – celebrate *you*
Buy additional annual leave to create even more time for what matters
5% matched pension scheme – supporting your future
Life assurance for peace of mind
Discounted gym membership to keep you feeling your best
Health cash plan - supporting day to day medical expenses
Mental wellbeing support - confidential in-person or online therapy sessions
Cycle to Work Scheme
Season Ticket Loan to make your journey easier and more affordable
25% off at Fora cafés – your morning coffee just got better
2 x volunteer days / year

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

sales experienceobjection handlinglead qualificationKPI managementinvoice processingpayment processing

Soft Skills

communication skillsproblem solvingattention to detailteam playerflexibilityresiliencemulti-taskingability to work under pressure