Head of Product Marketing

Fonoa

Head of Product Marketing at Fonoa driving product marketing strategies. Leading the transition from compliance to business transformation for digital-first companies.

Posted 5/29/2026full-timeNew York City • New York • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Own the product marketing function end-to-end
Translate the AI Tax Operating System strategy into positioning
Drive a narrative shift
Own launch PMM for AI product releases
Own how we talk about our competitive landscape
Own the PMM half of enablement
Partner with Finance and Product to frame pricing
Turn customer outcomes into crisp case studies
Read competitor releases and feed patterns back into messaging

Requirements

What you’ll need

5–8 years of B2B product marketing experience, ideally at a high-growth SaaS
API-first or fintech company at Series B to D stage
Dual-buyer experience
Has lived through a major repositioning
Has shipped an AI product narrative recently
A strong, precise writer
Competitive by instinct
Ideally have been a founding or first PMM

Benefits

Comp & perks

Health insurance
Retirement plans
Paid time off
Flexible work arrangements
Professional development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B product marketingAI product narrativecompetitive analysiscase study developmentpricing strategyproduct marketing management (PMM)repositioning strategylaunch managementdual-buyer experienceSaaS marketing

Soft Skills

strong writingcompetitive instinctcollaborationcommunicationstrategic thinkingnarrative developmentcustomer outcome focusanalytical thinkingadaptabilityleadership