Sales

• Act as the subject matter expert for all IT & Cyber product area's (e.g., cloud solutions, cyber security, managed services, Microsoft 365, backup/DR)
• Maintain cutting-edge knowledge of product features, benefits, competitive positioning, and market trends
• Stay ahead of industry developments, vendor updates, and emerging technologies
• Share best practice strategies and playbooks with sales teams
• Peer-review proposals, documentation, and technical content for accuracy
• Champion your product area across the business, building confidence and capability
• Partner with Account Managers and BDMs to qualify opportunities and shape solutions
• Join customer meetings, presentations, and demonstrations to articulate product capabilities
• Translate complex technical features into clear business benefits that resonate with decision-makers
• Help craft tailored proposals and solution recommendations based on customer needs
• Support objection handling by providing technical evidence and competitive positioning
• Work with Customer Engagement teams to identify upsell and cross-sell opportunities within existing accounts
• Identify customer needs and develop solutions that maximize account growth potential
• Support the sales cycle from qualification through to close on complex opportunities
• Collaborate with pre-sales, technical teams, and delivery to ensure solution feasibility
• Contribute to sales enablement initiatives by sharing insights and market intelligence
• Support the achievement of team and individual revenue targets through expert guidance

IT Sales Specialist

Head of Sales

Industrial Account Executive

Account Manager, Orthopaedics

Territory Manager, OBL – Shockwave Medical