Product Marketing Manager

FMX

Product Marketing Manager at FMX shaping product understanding and leading go-to-market strategies. Collaborating with Product, Sales, and Content to drive impactful product launches.

Posted 7/20/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $90,000 - $100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Product Marketing with a focus on B2B SaaS, leveraging analytical skills to drive strategic decision-making and effective go-to-market execution. Proficient in creating compelling messaging frameworks and sales enablement tools that resonate with target audiences.

Highest-signal resume keywords

Product Marketing ExperienceGo-To-Market ExecutionSales Enablement ToolsMarket Intelligence AnalysisProject Management Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Value Proposition DevelopmentMessaging FrameworksData AnalysisCompetitive AnalysisContent Strategy

Soft Skills

Exceptional WritingStorytellingCollaborationCustomer AdvocacyTeamwork

Tools & Technologies

Pitch DecksCase StudiesOne-PagersCompetitive Battle CardsHigh-Impact Assets

Industry Keywords

B2B SaaSMarket TrendsWin/Loss AnalysisProduct LaunchesCustomer Insights

About the role

Key responsibilities & impact

Develop clear, compelling value propositions and messaging frameworks that differentiate our products and solidify our positioning in a crowded market.
Lead end-to-end go-to-market (GTM) execution and product launches, coordinating cross-functional teams to ensure consistent delivery across all channels.
Drive sales enablement by arming our team with the tools they need to win, including pitch decks, case studies, one-pagers, and competitive battle cards.
Gather deep market intelligence to become the resident expert on our competition and our buyers’ specific purchasing criteria.
Partner on content strategy by collaborating with the creative team to produce high-impact assets, such as blogs, whitepapers, and videos, that address every stage of the funnel.
Foster customer advocacy by engaging with users to gather insights, testimonials, and success stories that validate our product’s value.

Requirements

What you’ll need

2–5 years of dedicated Product Marketing experience, ideally with a strong background in the B2B SaaS space.
The ability to communicate through exceptional writing and storytelling, translating complex technical jargon into clear and relatable "human" benefits.
Proven project management skills demonstrated by successfully overseeing multiple initiatives simultaneously, from minor feature updates to high-stakes product launches.
An analytical mindset that thrives on using data (usage metrics, market trends, and Win/Loss analysis) to drive strategic decision-making.
A collaborative spirit reflected in a history of working closely with Product and Sales leadership to align on roadmaps and organizational goals.
You embody our core pillars: Teamwork, Excellence, and Integrity.

Benefits

Comp & perks

100% company-paid health, dental, vision, long and short term disability, and life insurance.
At FMX, we are remote first, but you’re welcome to use our office as you need.
We’ll give you everything necessary to do your job (company-sponsored laptop, headset, etc.).
We will also provide up to $500 to help with equipment, furniture, and accessories.
You will also get $60/month toward your home internet connection.
Generous PTO and UTO (unplanned time off) policies: If you’re sick, why should that cut into your vacation time?
We offer a flexible schedule to help you manage personal appointments, such as doctor or dentist visits, as long as you're meeting performance expectations and project timelines.
We're a team of hard-working, high-fiving, friendly folks. We take collaboration, transparency, continuous improvement, and work/life balance seriously.